LOGO DESIGN

Establishing a business identity is one of the most important, and most visible, aspects of a new venture. Your logo is the cornerstone of your business identity. Everywhere that you will market your company - whether it be on a website, through print advertising, on business cards, headlining company stationary, or even on billboards or television commercials - your logo is responsible for conveying your company's image.

Serious? Whimsical? Casual? Professional? There are many choices when it comes to designing a logo. Everything from the color scheme to the choice of graphics and lettering must blend together to produce the desired effect. And you need to do it right the first time; changing a company's logo can be expensive both in terms of dollars and reputation.

There are a number of factors to consider when looking at logo design services. Some of these include:

•  Quality.  Are you working with a team of highly skilled graphic artists? Will they listen to your needs before working on your project?

•  Convenience.  How quickly will you be able to see your logos? What is the revision process? How many revisions are you allowed in your package?

•  Cost.  Although an effective logo is extremely important, chances are you don't have an unlimited budget. How expensive will it be to get a distinctive, impressive design?

TopConsumerReviews.com has reviewed and ranked the best logo design services available. We hope you find these reviews helpful in forming the corporate image you're looking for!

 

Cost:

$269 flat-rate fee

 

Logo Care provides an extremely customer-oriented and straightforward approach to creating a logo. We were impressed with the flat rate fee of $269 (as compared to many other companies reviewed, which offer much higher fees as explained later in our review). We were also impressed with the portfolio of well-known companies that have used Logo Care's designers to create their logo.

Simplicity starts with Logo Care's four-step approach to creating the right logo that will appropriately represent your company and vision. The website is extremely easy to use and leads you right through the process. After completing a short questionnaire that addresses your logo needs, favorite visual styles, and color preferences, a marketing professional reviews your request and assigns a master artist to the project. You'll see your first design concepts in as little as 1-3 days.

Here's one area that sets Logo Care apart from the rest of the logo design companies. Logo Care provides an unlimited number of design concepts for you to choose from until you're 100% satisfied. This is a fantastic deal. Other companies set limits on the number of initial logo designs that you can receive, and add fees and charges if new concepts are requested - often resulting in several hundred or thousands of dollars.

Once you decide on an initial logo concept, you can continue to make additional tweaks to the logo design, such as variations in graphics, color, font size, and so on. Here again, you can make an unlimited number of revisions with your logo, where other companies set limits and will charge extra fees if more changes are requested. These revisions are provided back to you no later than 2 business days after notification. The final step is delivery of your logo in multiple graphic formats, so that you can apply them to web pages, business cards, letters, signs, graphics, and even billboards.

You can't compare the level of service that Logo Care provides for the price. The list of services within the flat-rate fee includes:

•  Unlimited Logo Concepts

•  Unlimited Logo Revisions

•  A marketing professional to assist in the logo creation

•  Five in-house designers assigned to every project

•  One-to-three day concept turnaround

•  Two-day turnaround on revision requests

•  Multiple file formats to meet any business need

Logo Care has earned a very high reputation through their work with many well-known companies. In addition, they offer a 24-hour turnaround option and a 100% money-back guarantee - if you aren't happy with your logo for any reason, you can request a full refund of your purchase price, no questions asked.

In addition to creating your logo, Logo Care offers a wide variety of other services to help your marketing efforts:

•  Logo animation

•  Stationary design and printing

•  Brochure design and printing

•  Company slogan

•  Voiceover messages (with trained voiceover professionals)

•  Retractable Banner Design and Printing

•  Web design

•  T-shirt printing

•  Article writing

•  Postcard design

•  Calendar Magnets

•  Mascot design

•  Desk calendars

•  Holiday cards

•  Logo pens

Logo Care provides exceptional customer service, an easy-to-use website, top quality logo designs, and all at a very consumer-friendly flat rate fee backed with a 100% money-back guarantee. Logo Care sets the standard for logo design services. For all these reasons, Logo Care earns our highest rating.

 

Cost:

From $198 (Startup Package)

 

Logo Design Pros offers logo design consultation, quick turnaround options and a satisfaction guarantee. The home page is nicely organized with informational tabs across the top that direct you through important information such as portfolio, packages, guarantee, about us, why us and testimonials. The portfolio material gives you an opportunity to view their previous work and is categorized by industry for easy browsing.

Logo Design Pros has some award winning designers on staff to help ensure that each logo is a unique custom design for every customer. They offer good quality design work at reasonable prices, free coordination with your printing company (if you have one), free grayscale formatting, and free color options. For an additional fee, they can provide rush delivery of your logo concepts within 24 hours.

Logo Design Pros offer many logo design packages:.

•  The Startup Business package runs $198, which includes 4 logo samples by 2 designers and takes 2-3 days.

•  The Professional package is $298, and includes 6 logo samples done by 4 designers also within 2-3 days.

•  The Elite Package is $498, and includes 10 logo designs created by 6 designers. This also takes 2-3 days and includes a free animated logo.

•  The Redesign Package costs $149, and includes one redesign of a current logo by 1 designer.

In addition, 10 "special" packages are available that range from $335 to $2580. These special packages include stationery, brochures and web design features for complete branding of your business.

Customer service is available 24 hours a day, 7 days a week and can be reached by phone, fax, email or live chat. The money back guarantee is simply stated: if you don't like what they've done, they will refund your full purchase price immediately.

Logo Design Pros is a very good logo design company. Good designers, competitive pricing, and a money-back guarantee earn Logo Design Pros high marks.

 

Cost:

$49.00

 

Logo Maker is a simple, efficient, do-it-yourself logo site. Logo Maker gets down to business quoting a $49, 3 easy step logo creation. From the home page, link tabs allow you to start your logo, go to the Logomaker store, see sample logos, and view a "how it works" tutorial.

The basic concept of Logo Maker is to design your own logo using the various images on file, add your own wording or company name, and pick your own colors. For a relatively small fee you've made your own logo. We like the concept and the price of $49 is very attractive. Users also have the option of purchasing stationery, promotional items, and apparel to completely brand your company. Logo Maker also offers a free web-ready logo that you can use on your website for as long as you like - no purchase necessary. However, by purchasing your logo for $49, you are provided your logo in a variety of formats so that it can then be used for stationery, business cards, and various other uses.

Logo Maker has over 15,000 professionally designed icons to choose from. New icons are added weekly. Logo Maker also allows you to design and save up to 6 different logos. One unique feature we enjoyed is the "ask-a-friend" facility. Logo Maker allows you to email the logo you design to friends and colleagues in order to get their opinion of the logo before you purchase.

Customer service is available via email or by phone. And they offer a customer-friendly satisfaction guarantee; if you are not happy with your purchase within 30 days, just let them know and they will credit 100% toward a professionally designed logo package from Logo Works. Our major complaint with the site was the gray print - at times that made it difficult to read.

Logo Maker earns high marks for a great delivery of a unique concept. If you have a flair for the creative and some extra time, Logo Maker can be a very good option for businesses on a budget.

 

Cost:

From $299 (Startup Package)

 

Logoworks is a clean and crisp site that vies for your business from the starting blocks. Instead of inundating you with logos, pricing, and offers, Logoworks takes the time to explain their process and describes their benefits. Logo design is the main attraction of the site; however, Logoworks also offers business cards, stationery, websites, brochures, and promotional products. All products are easily accessible from tab links across the top of the home page.

Logoworks provides a gallery of previously designed logos to look through which are easily searchable by 30 industry specific categories. Browsing thru the gallery, it's easy to see that the designs are professional and unique.

Logoworks uses a 5-step process to provide your unique, professional logo. First, you select the design package that suites your needs. Second, you complete a creative brief about your business and vision. Third, a team of designers presents concepts for you to view, usually in just 3 business days. Fourth, once a logo concept has been selected, revisions will be made based on your feedback. Lastly, the logo is complete - and you can receive electronic copies plus have them mailed to you on a CD.

Logoworks offers six different logo packages to choose from, based on your needs and budget.

•  The Silver package is $299 and includes 4 logo concepts by 2 designers with 2 revision rounds.

•  The Gold package is $399 for 6 logo concepts by 3 designers with unlimited revisions.

•  The Gold Corporate ID package is $579. This includes everything in the Gold package, plus 2 stationary concepts for business cards, letterhead, and envelopes.

•  The Platinum package is $599 for 10 logo concepts by 5 designers and unlimited revisions.

•  The Platinum Corporate ID package is $749. This includes everything in the Platinum package, plus 2 stationary concepts for business cards, letterhead, and envelopes - plus 500 free business cards.

•  The Start Up package is $1,499. This includes everything in the Gold Corporate ID package, plus a custom website design from 2 different designers that includes 3 web pages, and 2 rounds of revisions.

Logoworks offers a satisfaction guarantee for their work - up to a point. If you aren't satisfied with the original concepts presented, just let them know before any revisions are made and you'll receive a refund minus a $75 administration fee. While we appreciate the refund option, our top-rated companies offer a full money-back satisfaction guarantee based on the completed work. We think Logoworks could offer a more competitive refund option.

Logoworks offers high quality professional work in a variety of packages - at a premium price. If you enjoy the gallery of logos that they present for viewing on their website, or are in need of a custom designed website, they may be the choice for you. However you can find just as high-quality work for a lower price in our top-rated selections.

 

Cost:

From $39.95

 

Logo Creator is a colorful website that offers actual logo software so you can create logos yourself. The home page walks you through sample logos, a logo gallery, tutorials, testimonials, and a downloadable demo to give you an idea of what Logo Creator can do for you. The software principle is simple: select a design, then modify and manipulate the design to create a unique logo for any purpose.

The easiest part of Logo Creator is the price: $39.95. With the lowest price offering in our review, it truly doesn't get any cheaper than that! Logo Creator also offers 7 themed editions to best service your needs. You can choose from Corporate, Entertainment, Business Mascot, Real Estate, Spiritual, Sports, or Travel & Leisure. If you can't decide, or you need to design multiple logos that span different areas, then the MEGA Pak is for you. For $189.95 you get the entire collection of software editions in one easy to install product.

The customer support features on this site are very impressive. Help is available with an extensive FAQ section; but Logo Creator also offers a Forum. The Forum is an online community where you can interact with over 9,000 other members. The Forum is categorized for easy browsing. Help can also be obtained via phone or email.

We like the concept of Logo Creator and appreciate its low cost. For those who have a creative talent, or need to create multiple logos, Logo Creator is a very good choice.

 

Cost:

From $99 (Beginner Package)

 

Logo Design Guru is a full service site offering logo design packages, brochure packages, and web solutions. They offer a lot of information on a very slick website, which is organized neatly for easy navigation and efficiency. The portfolio is nicely categorized into 45 industries specific for easy browsing. Quick link tabs on the home page navigate you through the portfolio, ordering, how Logo Design works, testimonials, FAQ's, about us and contact information. The process is very simple; fill out an order form, Logo Design Guru processes your order, you then receive design samples, revisions are made, and the logo is finalized.

Logo Design Guru offers 6 logo design packages. The packages are presented in an easy to read chart for quick comparison.

•  The "99'er" package costs $99, which includes 1 concept and revision by 1 designer.

•  The Basic package costs $199; 4 concepts, 3 revisions all done by 1 designer.

•  The Executive package costs $349 has 8 concepts by 2 designers, unlimited revisions, 1 redraw (if not satisfied with original concepts), an illustrative logo, files sent on CD, a stationery design, lifetime storage and fax cover.

•  The Elite package costs $499 and comes with 10 concepts by 2 designers, flash and illustrative logos, stationery design, and 500 free business cards.

•  The Superior package costs $999 gets you the Superior package. This package has everything mentioned before but done by 3 designers instead of 2 and adds a brochure design.

•  The Guru package also costs $999. This is just like the Superior package except instead of a brochure design you get a website design concept with 4 pages and revisions.

Customer service is available via phone, fax and email. The FAQ page answers basic questions and provides other helpful information.

Our biggest issue with Logo Design Guru lies with their satisfaction guarantee. On the one hand, they claim to offer changes to your logo until satisfied. However, they will not refund your money under any circumstances. We always cringe at draconian refund policies like this. In this day and age, and especially when conducting business over the internet, a money-back refund is a major point of dependability.

Logo Design Guru offers an attractive website with quality designs and pricing to fit all budgets. However, with a lack of any kind of money back guarantee, we're forced to drop Logo Design Guru in our ratings. With a more consumer-friendly policy, this service would challenge to be among our top picks.

 

Cost:

From $149 (Intro Package)

 

The Logo Company is an attractive website that commands your attention right away. The logo for The Logo Company is original and sets the tone of confidence in their designs. The home page spells out the 3-step process to designing your logo, and provides a mini gallery of logos, testimonials and quick links to other services they offer. The three step process is fairly straight forward; 1) browse the portfolio, 2) select a font and 3) fill out an intuitive logo order form and make payment. The designers then get to work and provide you with 3 concepts in less than 3 working days.

To further simplify the process, The Logo Client offers 3 design packages; Logo Design, Logo Design plus Stationery Design, and Logo Design plus Stationery Design plus 500 glossy finish business cards. (Clearly a little thought into package names would be helpful.)

•  The Logo Design package is $149 and includes: a minimum of 3 unique logo design choices to choose from in 3 business days or less, and unlimited revisions.

•  Building on the Logo Design package is the "plus stationery" package for $199. This package includes everything in the logo design package plus 3 business stationery design layouts to choose from.

•  The final package is the "Logo Design plus Stationery design plus 500 glossy finish business cards delivered to your door anywhere in the USA" package for $289.

Customer service is available via email, phone or fax. The FAQ page is helpful in answering most questions and a glossary of terms to broaden your knowledge base. Unfortunately, a satisfaction guarantee is nowhere to be found.

The Logo Company is not a bad site for logo design. However, given the competition, a consumer-friendly satisfaction guarantee and a broader offering of packages would deliver a higher rating.

 

Cost:

From $199 (Beginner Package)

 

Initially you might feel a bit overwhelmed from the 1 800 My Logo site. The homepage is cluttered with loud graphics and different colored lettering. A little organization would go really far on this site. The homepage offers reasons why you should use their services and who recommends them. The quick links on the home page take you to reading, seeing, pricing, ordering and support. "Reading" tells you all about 1 800 My Logo, information on corporate identity, identity issues and some other useful links. "Seeing" allows you to browse through their logo portfolio one by one, or browse by 6 categorized industry links. The galleries are all accompanied with a lot of wordy fluff, which is a bit annoying.

1 800 My Logo offers three logo design packages:

•  Ultra Identity costs $199 for a design of your logo, which includes up to 3 colors, unlimited changes, instant files for download, unlimited changes, and lifetime support

•  Professional Identity costs $299 and includes camera-ready artwork, instant files for download, designs for business cards, letterhead and envelopes, unlimited changes, and lifetime support

•  Exclusive Logo Talk Identity costs $499 includes all the features of the professional identity plus 90 minutes of training with a logo design consultant; lifetime storage and TTF Font of logo included.

1 800 My Logo offers a 30 day money back guarantee on most products and services or "will make good" until you are satisfied. Customer service is available via email or phone and they do have a FAQ page that answers basic questions.

1 800 my logo is competitively priced with other sites reviewed. However, when comparing features, delivery, and support, the overall professionalism is lacking when compared to the top sites in our review.

 

Cost:

From $149 (Beginner Package)

 

The Perfect Logo boldly states that their logos are unique, professional and easy to remember. Their home page is certainly bold, clearly providing the information you need to make a decision. The packages are neatly displayed on the home page along with quick links to a portfolio, testimonials, and a description of their logo design process.

The Perfect Logo offers 3 packages.

•  The Logo Design package offers unlimited unique logo design concepts with a 4 business day turnaround, unlimited revisions and 100% satisfaction guaranteed for $299 (currently priced at $149).

•  The Identity package is a stationery design package for $149 ($99 if combined with the Logo Design package).

•  The Web Design package costs $399. Here they offer professional web design and programming with unlimited changes and close contact with the web development team.

Customer service is available via email or voice mail. The Perfect Logo has a FAQ page that answers 14 common questions. 100% customer satisfaction is guaranteed but there is no guarantee of any money-back refunds. However, there are no limitations on the number of drafts or revisions they'll make and you decide when the project is finalized. The Perfect Logo also has an email subscription service to keep you informed of news and promotions.

The Perfect Logo is a good site with competitive pricing. By offering more variety in their packages, a money back guarantee and a faster turn around time, The Perfect Logo would be in a better position with the competition.

 

Cost:

From $249 (Starter Package)

 

Logo Bee is a business logo and corporate identity design site for all business types. The home page is organized and insightful. Logo Bee has an equally organized process to design your logo. Simply fill out an application form and select a package. After your payment has been received, Logo Bee gets started on designing your logo. In 5 business days you are presented with the initial logo designs. Revisions are made until you are satisfied and the logo is finalized.

Samples are available on the site to browse one by one, or you can select the Logo Design Gallery to view by categorized industries.

Logo Bee offers 4 packages; Special, Silver, Golden, and Platinum.

•  The Special package is $298 (currently on sale for $249), which includes 6 logo design samples, 6 revisions and no refund.

•  The Silver package is $389, and includes 8 logo design samples, unlimited revisions and a money back guarantee.

•  The Golden package is $425 and includes the same features as the Silver package with a stationery design.

•  The Platinum package is $549; 8 logo designs, unlimited revisions, stationery design, camera ready art, money back guarantee and all files on CD shipped free by FedEx express.

Customer service is available by phone, fax, email or live support. The FAQ section is very informative and is categorized into 3 major sections. Logo Bee does have a refund policy based on your full satisfaction of their work. However, there is a $10 administration fee on all refunds and a few stipulations in which the refund policy will not be honored.

Logo Bee receives a lower rating than other sites because of their higher prices, complicated refund policy, and slower turn around time than other sites reviewed.