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Designing A Website That Is Appealing To Customers

How An Effective Website Can Increase Your Sales

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How An Effective Website Can Increase Your Sales

Maybe you’ve been in business for awhile, and are looking for new and inexpensive ways to attract new customers. Maybe you’re launching a new product or service, and want to draw attention to yourself. In either situation, websites can be an excellent marketing tool.

The internet was invented in 1969 by ARPANET, followed by the World Wide Web in 1989. One year after the World Wide Web was invented, the first website was launched.

The World Wide Web contains over 15 billion pages. Programs such as Google Analytics allow individual website owners to track how many people have viewed their pages, clicked on links or responded in some way to what was posted there. Every day, millions of people are scouring the internet, looking for information on products, services and interests. If yours is not among the 15.04 billion pages already online, now is the time to consider launching your own website.

Websites are an effective way to garner new business which, in turn, can increase your sales and profit margin.

One of the best ways to attract new customers is through well-placed discount offers on your own website. If you sell more than one product or service, feature a promotional discount on a different product every few weeks. You can do this through a pop-up ad that will appear to visitors no matter which page of your website they are viewing, or you can do it through a stationary banner ad that appears on one or all of your website’s pages. If you sell only one product or offer only one service, you can still make use of this tool by occasionally offering discount coupons or specials.

Before purchasing any product or service, one of the first things most customers seek out is reviews and recommendations about your products and services. Including customer testimonials and reviews from outside agencies on your website can help new clients to feel confident that they have chosen the right provider when they decide to do business with you. These items can be included on their own page, or peppered throughout the website so that no matter which page is being viewed, the option to see testimonials and reviews is available.

While you want people to buy your product or service, there is a fine line between enticing them to do so, and browbeating them into it. The last thing you want to do on your website is to make customers feel pressured into buying. If they feel pressured, they are less likely to do business with you, or recommend you to others.

If you sell a variety of products, one of the most effective marketing tools to use on your website is the inclusion of images of those products. Shopping online may be convenient for most people, but it also provides a challenge not faced when shopping in a traditional store – they cannot see, feel or touch the product being sold in advance of buying it online. One of the best ways to correct this problem is to provide colorful photos of your products or services. Offering an easy and fair return policy for products also is an excellent way to get those who may be leery of buying online to give it a try.

Lastly, make sure your copy and content is clean and easy to read. Most intelligent people will find it a strike against your credibility if your website is rife with spelling errors or poorly-written content. If writing is not your forte, considering hiring a professional copywriter to produce content for your website. Copywriters are able to not only write text for each page of the website, but also can help with things like product descriptions and blog or newsletter posts.

Try Weblium Website Builder. Get Your Site Up and Running in 2 Days

(PRLEAP.COM) December 14, 2017. Ft. Lauderdale, FL. TemplateMonster introduced the 1st do-it-for-me website builder - Weblium. You have already seen and tried drag-and-drop page builders, which make it possible to create universal layouts code-free.

Published:  Thu, 14 Dec 2017 00:00:00 GMT



Doran will build housing at site of former Best Buy Southdale store

The shuttered Best Buy store at Southdale Shopping Center-one of the first built in the country in the 1980s-will be demolished this week to make way for construction of a 185-unit luxury-apartment development. The $48 million project at Sixty Sixth Street ...

Published:  Wed, 13 Dec 2017 07:46:00 GMT



Build a Website on WordPress, Joomla, MotoCMS, OpenCart, or PrestaShop in 5 Days!

Did you know that two out of three web developers are self-taught Web design does not require advanced coding skills, so its share of formally educated professionals may be even smaller. Does it mean that today anyone can make a good website The ...

Published:  Mon, 11 Dec 2017 08:14:00 GMT



Mobirise Website Builder Boosts App Usability and Possibilities for Website Customization

Truro, England -- (SBWIRE) -- 12/11/2017 -- Mobirise, a flourishing company specialized in producing web design applications, has recently released a new version of Mobirise Website Builder with app interface enhancements and better website customizing ...

Published:  Tue, 12 Dec 2017 16:02:00 GMT



Bayer launches website to build trust, connect with public

Bayer is taking a leadership role in driving transparency by launching a new website that is designed to enable access to scientific data needed for the evaluation of plant protection products. In addition to summaries of safety-related study reports for a ...

Published:  Thu, 07 Dec 2017 06:10:00 GMT



Edgewater officials accused of corruption by developer seeking to build on Hess site

EDGEWATER - A developer that aims to build on the site of a former Hess Corp. terminal on River Road is accusing borough officials of corruption in preventing the project from moving forward. In a complaint filed in federal court on Wednesday, 615 River ...

Published:  Fri, 08 Dec 2017 20:47:00 GMT



ITC Adds Syndicated Blogging to Insurance Website Builder

Insurance Technologies Corporation (ITC), a provider of websites, agency marketing, comparative rating and management software and services, announced today the release of syndicated blogging to its website platform Insurance Website Builder. The new ...

Published:  Thu, 07 Dec 2017 12:19:00 GMT



Police want to build new headquarters near west Lawrence Walmart; $17 million project also may use no-bid process

That site, which is north of the Walmart near Sixth and Wakarusa ... The city has historically used a Design-Bid-Build method for construction projects, in which the city first hires architects to come up with a design and then conducts a bidding process ...

Published:  Sun, 03 Dec 2017 00:00:00 GMT



Lafayette may buy former Blockbuster site to build city hall

LAFAYETTE - If the price is right, the city may buy the former Blockbuster video site on Oak Hill Road to build a city hall. After years of considering the financial advantages of renting versus owning office space, in September the City Council agreed ...

Published:  Fri, 01 Dec 2017 10:26:00 GMT



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