Here you can see how Ulta and Planet Beauty match up head-to-head in a battle for the Best Beauty Stores in 2026.
Ulta operates over 1,000 stores and can be found in all 50 states. Their online store has both low-end and high-end personal care brands, so there is something for everyone here. Ulta has competitive prices, offers same-day pickup, and free shipping for orders over $35. Their 60-day return policy allows for customers to return both new and gently used products to ensure that people are happy with their purchases. Ulta has an appealing website and a huge selection, so we know this could be your one and only destination for all beauty supplies. Ulta is a great store and has earned our top rating.
Planet Beauty is a major beauty supplier throughout California. They have a decent selection of makeup products, but plenty of options for skincare and hair items. Planet Beauty has a standard 30-day return policy, offers free shipping on orders over $59, and also runs sitewide sales to help people save money on name-brand beauty products. The company has an "F" rating from the Better Business Bureau, but luckily customers mostly have great things to say about shopping online here. This isn't our first choice for beauty products, so Planet Beauty has earned an average rating from us.
Think about your morning routine - the number of products you reach for adds up fast. You wake up, hit the shower, lather with shower gel, shave your legs, then wash and condition your hair; you've already gone through six items: shower gel, a razor, shaving cream, shampoo, conditioner, and a loofah. And that's before you even grab a toothbrush or moisturizer.
After that, you'll likely smooth on lotion, spritz some perfume, do your makeup, brush your hair, give it a pass with a styling tool, and finish by brushing your teeth. By the time you're ready to go, you've probably used 10 to 15 products before you're out the door. Beauty stores make it easy to keep those daily essentials on hand - from full sizes to travel minis and refills - so you never miss a step. Many even offer rewards or subscriptions that help you restock without thinking.
Most of us are particular about the exact shade, brand, scent, and finish of our beauty staples, so nothing's worse than rushing to the store only to find your go-to sold out. Shopping online sidesteps that headache - the inventory's bigger and you can check real-time availability before you buy. You'll see what's in stock, when it can arrive at your door, or whether you can grab it with same-day pickup. Many sites also let you set restock alerts or suggest close shade matches, saving you time and a wasted trip.
Whether you're grabbing a new lip gloss or chasing the latest curling-iron tech, a beauty store has you covered. With hundreds of brands to suit different tastes and budgets, you can snag a wallet-friendly pick from a lower-end line or step up to higher-quality, non-toxic options that aren't tested on animals and skip synthetic fragrances and irritating ingredients. Many sites also make it easy to compare ingredients and read reviews - a lifesaver if you're trying to avoid specific triggers. The selection is huge, and shopping online gives you access to all of it.
Browsing beauty products online gives you the ability to compare the prices of similar items at the same store and the prices of the same products between competing beauty stores. We also recommend taking the following things into consideration when you're about to make a purchase from a beauty store:
You should have fun shopping for beauty products online. You'll be open to a world of products you never even knew you needed, from stores carefully reviewed and ranked on our list from best to worst. We hope this information from our experts at Top Consumer Reviews helps you find a one-stop beauty shop to take care of all the needs you have for you and your family.
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