Our reviewers evaluate products and services based on unbiased research. Top Consumer Reviews may earn money when you click on a link. Learn more about our process.

The Best Charm Bracelet Stores

The 8 Best Charm Bracelet Stores

Where Can You Get the Best Charm Bracelets?

There's no better way to commemorate an important achievement like a college graduation, celebrate a special occasion, or keep reminders of treasured memories close at hand. From cute costume jewelry with dangly trinkets to elegant adornments in 14k gold, there's a charm bracelet to suit every style and budget.

When designing this one-of-a-kind piece of jewelry, your first consideration should probably be the bracelet style. Bangles are solid, sometimes with an opening on the side, and the corresponding charms have a hole in the middle that you slide on and off by unscrewing the fixed charm in the middle or on one of the ends.

Saturday, August 20th

2022 Charm Bracelet Store Reviews

Overstock Review Top Consumer Reviews Best-In-Class Blue Ribbon Award 5 Star Rating

Overstock

5 Star Rating Top Consumer Reviews Best-In-Class Blue Ribbon Award

You won't find another retailer that can match Overstock's charm bracelet inventory, with more than 600 bracelets and 20,000+ charms to choose from. Almost everything here comes with free two-day shipping, and your options range from cute, inexpensive costume jewelry to high-end gold chain bracelets. Overstock's got something for every taste and occasion, and they continue to be our store of choice for charm bracelets.

Brighton Review 4.5 Star Rating

Brighton

4.5 Star Rating

Brighton offers women's accessories at more than 4200 retail locations throughout the US. Their online store makes it fun and easy to shop for charm bracelets, including a quiz to determine your style and get personalized recommendations. If you're giving the jewelry as a gift, you'll want to check out the Smart Gift tool too. 60-day returns, complimentary gift wrap, and an excellent reputation for customer service are just some of the reasons why thousands of shoppers give Brighton a perfect five-star rating. This is definitely a retailer you should consider when buying charm bracelets.

Zales Review 4 Star Rating

Zales

4 Star Rating

Although it might take you some time to find exactly what you're looking for, you should give Zales a chance when shopping for charm bracelets. Not only will you find the typical silver options, but you'll also get a beautiful selection of higher-end jewelry like 14k white gold with etched lockets. Zales offers free shipping on all orders and a 60-day return policy, as long as the bracelet or charms are in good condition. With almost 100 years in the jewelry business, Zales is a trustworthy store for buying charm bracelets.

Pandora Review 4 Star Rating

Pandora

4 Star Rating

The Pandora name is synonymous with "charm bracelets" , and for good reason: with more than 160 high-quality bracelets and hundreds of charms to choose from (and counting), sold in thousands of locations worldwide, this brand can be seen just about everywhere. While you may spend more than with a rival retailer, the Pandora site has lots of features that make the shopping experience a dream - like a tool that lets you build a bracelet charm by charm and preview it on a model or on your own wrist. Pandora is well-known for a reason, and we think most shoppers will do well buying their charm bracelets here.

Reeds Jewelers Review 3.5 Star Rating

Reeds Jewelers

3.5 Star Rating

Family-owned Reeds Jewelers has been in business since 1912. They offer a good selection of primarily Pandora-style charms and bracelets, though this online store doesn't make them easy to find. We have no concerns about Reeds' reputation, but we're disappointed by a shorter-than-most return policy and product descriptions missing important details (like charms' sizes). Overall, Reeds is a reliable place to shop, but it comes up short when compared with some of its rivals' selection and shopping experience for charm bracelets.

Hitye Review 3 Star Rating

Hitye

3 Star Rating

Hitye is a Chinese retailer that specializes in charm bracelets. Everything here is really affordable, and charms seem to have an everyday offer of "buy 2 get 2 free" . You'll see a lot of whimsical charms in the Hitye store: colorful enamel and funny designs are the norm, so don't expect high-end metals or gemstones. We'd like to see a lot more feedback from Hitye customers as the store grows, but what there is so far is pretty positive. As long as you don't mind waiting a bit for delivery, Hitye could be a way to get inexpensive, fun charms for your bracelet.

Claire's Review 2.5 Star Rating

Claire's

2.5 Star Rating

Everyone knows Claire's sells cute fashion jewelry for kids and teens: you've probably spotted their retail locations in a mall near you. This isn't an awesome place to shop for charm bracelets, though: their selection has declined from 50+ to just 5 options since our last review, and not all of those were in-stock during our most recent visit to Claire's online store. It's not a bad place to buy fun costume pieces, but with such a limited offering of charm bracelets, they won't be able to meet most people's expectations.

Gnoce Review 1 Star Rating

Gnoce

1 Star Rating

Gnoce is not a retailer you should trust when shopping for charm bracelets. They make a lot of noise about being from New York, working with NYC designers and so on, but you can expect your orders to come from China. Even the BBB agrees, giving this jewelry store an "F" rating. Sure, you'll find some cute and novel charms among the 900 featured on this site, but will they actually arrive and be good quality? Probably not.

Compare the Best Reviews

Continued from above...

Snake chains are similar in the way the beads slide on, but the bracelet itself is more flexible. Or, if you prefer the kinds of charms that attach with a jump ring or a clasp, you'd choose a more traditional chain bracelet.

Once you've chosen the bracelet style, it's time to have some fun and create something new! What are you commemorating and who will be wearing this unique creation? It's hard to imagine a charm that isn't available somewhere: you won't just see classic graduation years, travel mementoes like miniature Eiffel Towers and palm trees, but also choices that might be considered somewhat... odd. How about a gold bandage or a beaver on skis? You do you!

Now that you have an idea of how your charm bracelet will look, where should you buy it? There are lots of online stores to choose from, so how can you tell where to start? Here are some factors that can help you narrow it down:

  • Selection. Obviously, you'll have an easier time finding what you want if you start with an online retailer that has a large range of options. Some stores have a lot of novelty items in their inventory but nothing on the classic, elegant side.
  • Easy-to-Use Website. An ample inventory isn't much use if you can't easily see what's in stock. How many hoops (*pun intended*) do you have to jump through to browse the charms and bracelets in the store? Is there enough information about each bracelet and charm? We prefer retailers who give actual dimensions, so that shoppers aren't disappointed when they see the charm's size in real life.
  • Gift-giving Options. If the charm bracelet will be a gift, look for a store with perks like free gift wrapping or the "Smart Gift" feature.
  • Return Policy. The best charm bracelet retailers let you send it back if it's not what you had in mind, usually within a 30- or 60-day timeframe. Some stores will even cover the return shipping fees.
  • Reputation. Does the store have good feedback from shoppers? Can it be trusted with your purchase?

To help you find the perfect bracelets and charms, TopConsumerReviews.com has evaluated and ranked today's most popular stores. We're sure this information will enable you to create an amazing themed charm bracelet - or add cute new charms to one you already have!

The Best Charm Bracelet Stores Compare Charm Bracelet Stores Compare Charm Bracelet Store Reviews What are the best Charm Bracelet Stores Best Charm Bracelet Store Reviews

Charm Bracelet Store FAQ

A charm bracelet is a type of jewelry worn on the wrist that features little trinkets, for lack of a better word, to make it unique. These charms can be dangly and attached by jump links, or they can be shaped like a bead and strung on the bracelet itself. Charm bracelets have been around for thousands of years!
Most charm bracelets are made of gold or sterling silver. You can also find designs made of plastic (not very durable, of course), leather, stainless steel, brass, bronze and pewter. The charms themselves can also be made of those materials, and many of them include gemstones (real or imitation).
As much or as little as you like! You can easily get costume jewelry bracelets for under $15, or you can pay $2,000+ for a 14k gold charm bracelet (and that's just the price of the bracelet itself, without charms yet!). If you're adding to your bracelet over time, that's a great way to make it more affordable instead of buying all of your charms at once.
You've zeroed in on the main reason charm bracelets are still so popular! You can buy a bracelet and charms to represent a meaningful experience: maybe a bangle with charms for each year of someone's life, like a school bus for when they started school and a pair of ballet shoes for the year they began dance lessons. Another popular theme is travel: charms of a mini Eiffel Tower, a passport, and an airplane could show off a past trip (or be a cute way to reveal an upcoming surprise vacation!).
Most retailers have sizing guides to help you determine your wrist size and the recommended bracelet size. Keep in mind that a closed bangle will go on differently than an open bangle, for example, or that you may prefer that a snake chain fit closely or loosely. Also bear in mind that some chain charm bracelets may expand a little over the first year, depending on how often it's worn and how many charms are added.
That depends on the style. Some leather styles may only hold a total of 7 charms, while chain bracelets can usually hold anywhere from 10-20. Read the details on any bracelet you're considering to ensure it can accommodate the number of charms you're imagining.
You won't find a better selection anywhere else! There are a few brick-and-mortar jewelry stores that offer charm bracelets, but your options there will probably be limited at best. Shopping online for a charm bracelet lets you get exactly what you want - you may even buy your bracelet from one retailer and your charms from another. Why not!
Most people prefer to wear their charm bracelets on their non-dominant hand. Especially if you're using bulky and/or dangly charms, they can get in the way or feel irritating when you're writing or doing other things. But, if you wear a watch on your non-dominant wrist, you may not like the feel of the bracelet scraping against it. Go with whatever feels best!
The Best Reviews of Charm Bracelet Stores