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Williams Sonoma Review

Monday, February 10th

2025 Cupcake Delivery Reviews

Williams Sonoma Review 1.5 Star Rating

Williams Sonoma

1.5 Star Rating
  • Pricing from $74.95 to $89.95
  • 5 packages to choose from
  • 22+ flavors of cupcakes
  • Regular size only
  • 8-12pc packs
  • Shipping costs around $16
  • Gluten-free options

If you're wondering if this Williams Sonoma is the same store you think of when you imagine fancy cookware, impressive kitchen decor, and a high-end home, you'd be right. And yes, they sell pre-made cupcakes. If you're unfamiliar with this cooking powerhouse, Williams Sonoma is a high-end store for cookware and treats that's under the same umbrella as Pottery Barn, and Mark and Graham. While you can get cupcake mix (and all sorts of fun treats to bake yourself) at the Williams Sonoma stores, they also have plenty of snacks that you can grab without the hassle of making it on your own. The cupcake assortments give you a fun gourmet feel in cute box sets of 8 or 12.

Informative website and simple browsing

To find cupcakes on Williams Sonoma, you'll want to head to the food tab where you'll find "Cakes, Cupcakes, & Pies” on the dropdown menu. From there, you can use the filters to narrow the choices down to just cupcakes. Since Williams Sonoma doesn't specialize in cupcakes, there aren't a lot of options, but the listings are designed to look very enticing with multiple flavors in each photo and creative frosting and decorations. The listings tell you the name of the box set, the number of cupcakes in each, and the price. When you click through, you'll see additional details like the bakers that are behind the cupcakes you're buying, the full list of cupcake flavors, shipping instructions for frozen cupcakes, a full list of ingredients, and shipping and return policies.

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5 boxes but over 22 flavors to try

Despite having a low number of cupcake packages (just 5 options of 8 or 12 cupcakes) compared to some of its competitors, Williams Sonoma has plenty of flavors to pick from. We saw unique options like Peanut Butter Fudge, Key Lime, Coconut, Chocolate Squared, Carrot, Cookies & Creme, and Lava Fudge. Williams Sonoma also offers fan-favorite staples like Red Velvet, Vanilla Birthday, and Chocolate & Vanilla. You can also find a range of seasonal cupcake boxes with even more fun flavors like Chocolate Eggnog, Sticky Toffee Pudding, Snowball, Gingerbread, and more. There are around 22+ individual flavors for sale through Williams Sonoma.

Pricing from $74.95 to $89.95

With the exception of one cupcake box, the prices at Williams Sonoma are all the same: $74.95 for a box of 12 cupcakes (including gluten-free flavors). Whether you want holiday or standard flavors, you can grab any of the Williams Sonoma cupcakes for the same price. There's only one exception: the Williams Sonoma Peppermint Bark Cupcakes for $89.95. If you're familiar with the Williams Sonoma Peppermint Bark (a holiday favorite for many), you'll love this treat.

Shipping for $16

Williams Sonoma's shipping costs are highly competitive at only $16 per order. The only drawback is that the specialized shipping for the cupcakes is only within the 48 contiguous states in the US. So, if you live in Hawaii or Alaska, you're out of luck. For most customers, though, this is a good deal on shipping (which helps a little to make up for the cost of the cupcakes). Plus, you may be eligible for in-store pickup, which can solve the shipping costs, if you live near a Williams Sonoma retail location.

No returns for food items

Williams Sonoma does not currently offer any form of return policy or cancellation for food products, which are all considered final sale. Based on the policy, which focuses entirely on refunds for items that are returned, it is unclear if Williams Sonoma offers any recourse for customers who experience problems with their orders.

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Pattern of complaint and serious issues with deliveries

Regrettably, Williams Sonoma has an "F” rating from the Better Business Bureau and a noted pattern of complaints for delayed shipments and issues with delivery. At the time of our review, the BBB reached out to Williams Sonoma for comment and had received no reply. However, the news is just as bad at other third-party review sites. On Trustpilot, Williams Sonoma has just 1.3 stars out of 5. Customers complain about the service representatives not solving issues, missing items from orders, incorrect orders, and having difficulty with returns for items that were listed as returnable by the policy.

Too many problems, not enough cupcakes

If you're a Williams Sonoma superfan, you'll probably love their cupcakes no matter what. If you're not…you might want to check out one of our top-rated cupcake shops instead. Williams Sonoma has higher-than-average costs for its cupcakes, and if you're getting it shipped to you, your final order could be over $100 for 8 cupcakes. With zero refunds for food items, a serious pattern of complaints from the BBB, and an "F” rating, this might be a better bakery to put on the back burner for now.

Where is the Best Place to Order Cupcakes Online?

Whether you're thinking of throwing a birthday bash, looking for a way to make your wedding more unique, or looking for a sweet treat to satisfy you any time of the year, cupcakes are a great way to go. Cupcakes are the best of both worlds: all the care and love and sweetness of cake but in a personal-size commitment.

If you're looking for something that stands out from the pack (not your average grocery store cupcakes or something you have to make from a mix), your options used to be limited to local bakeries you could find in your area. Today, however, many modern bakeries offer delivery services online, so you can get cupcakes shipped from anywhere in the world right to your door.

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Cupcake Delivery FAQ

Cupcake delivery services allow you to order freshly baked treats and have them shipped to your home (or someone else's). You start by selecting your cupcakes and your delivery preferences (whether you want to ship now or schedule ahead). After that cupcakes are baked fresh just for your order, packed carefully in either a refrigerated or frozen package, and sent on their way.
Yes! Most bakeries package their cupcakes in airtight containers to keep the cupcakes fresh during transit. They'll also include cooling packs or flash freeze cupcakes if transit is going to take more than a day. Make sure you follow any included storage instructions to keep your cupcakes fresh after delivery.
Pricing varies depending on the bakery and the type of cupcakes you order, but you can typically expect to pay between $45 to $100+ for a dozen cupcakes (after shipping and tax). Custom designs or gourmet flavors may cost a bit more, and so might dietary alternatives like gluten-free or vegan cupcakes. Always check for promotions or deals, since some bakeries offer discounts for first-time customers or large orders.
If you can imagine it, someone probably bakes it. Depending on the bakery you choose, you'll find a variety of flavors from classic vanilla and chocolate to fun flavors like whiskey. Some bakeries also offer themed cupcakes for holidays or special occasions. Ordering online can increase your access to flavors you may not have found otherwise.
It depends on the service, but many bakeries will only ship on 2-day shipping timeframes. So, you want to plan at least 48 hours in advance. Some services will allow you to select a date up to 60 days ahead of time, so if you have a birthday or holiday coming up that needs a batch of cupcakes, you can get that locked in.
Most services send your cupcakes in secure boxes designed to keep them upright and protected during shipping. There are some unique approaches, like jarred cupcakes, that package the cupcakes individually. The goal is to ensure maximum freshness and zero damage to that beautiful buttercream on top.
The best cupcake delivery services have policies to address damaged deliveries. If your cupcakes arrive squished or the frosting has been knocked off, contact customer service right away with photos of the damage. Most companies will replace your order or provide a refund to make things right.
For sure! Sending cupcakes as a gift is a sweet and thoughtful idea. Most services make it simple to send cupcakes to a loved one, and many include things like personalized notes or gift wrapping to make the experience extra special. Some sites even offer gifting extras like a teddy bear plushie to send with your gift order.
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Continued from above...

The cupcake got its start in 1796 when Amelia Simmons put a "cake to bake in cups” in her cookbook, and according to research, cupcakes are among the top two favorite treats in the US (tied with cake). Unsurprisingly, Valentine's Day is one of the top holidays where cupcakes are a fan-favorite treat to give to your special someone. With the rise of options for dietary restrictions too (like a new trend of gluten-free cupcakes), cupcakes are still one of the most popular sweets to date.

Shipping cupcakes may sound difficult - trust us, we know the struggle of just trying to get cupcakes home from the grocery store without ruining the frosting - but these bakeries have it down to a science. Most bakeries that send cupcakes have special packaging, tried-and-true shipping methods, and expedited shipping times so that the cupcakes you order online are exactly what you see when they get to your door.

And there are tons of flavors to choose from. Whether you want a chocolate cupcake that beats your home-made box mix, a professionally made carrot cupcake with cream cheese frosting, or unique flavors like tiramisu or funfetti, these bakeries offer a smorgasbord of flavors and designs to choose from. So, if you want to try every flavor out there, or hunt down a family favorite, choosing a bakery that offers delivery services is one of the best ways to expand your cupcake palate.

If you're ready to turn your home into a sweet-lover's dream, but don't know which bakery to choose, we've got you covered. Here are some factors that can help you get the best cupcakes online:

  • Cost. Cupcakes are a fun treat, but make sure you get your money's worth. Check if your chosen bakery offers bundles or deals to get as many cupcakes as you want without breaking the bank. Whether you want one, a half dozen, or enough cupcakes to feed your wedding guests, make sure the cost matches the quality of the cake (and decorations). You'll also want to check on shipping to make sure you know your costs all the way to your door.
  • Variety. There are so many cupcakes out there that you'll want to try them all. Make sure you pick a bakery that has a solid variety so that whether you're shopping for a longtime favorite or a cupcake you've never tried before, you can get everything all in one place.
  • Dietary restrictions. If you're on a special diet, don't worry. Gluten-free cupcakes are all the rage. Style and flavor options depend on where you buy, so if you're looking for cupcakes that support your diet, double-check the menu for cupcakes that fit the bill.
  • Reputation. Always remember to check out your chosen bakery with trusted third-party review sites like Trustpilot or the Better Business Bureau. Other cupcake fans who left reviews can help you decide if a site is worth your time and money. Make sure you read up on where you can find the top-quality treats.

To help you find the best service to satisfy your cupcake cravings, Top Consumer Reviews has researched and ranked the top cupcake delivery services out there today. So, what are you waiting for? From classic favorites to creative creamy frosting, you're sure to discover your next cupcake delight. Bon appetit!

Compare Cupcake Delivery

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  • Wicked Good Cupcakes
  • Maggie & Molly's Bakery
  • The Cupcake Collection
  • Bake Me a Wish!
  • Baked Cravings
  • Harry & David
  • Baked by Melissa
  • Magnolia Bakery
  • Williams Sonoma
  • Cookies By Design
Wicked Good Cupcakes vs Maggie & Molly's Bakery Wicked Good Cupcakes vs The Cupcake Collection Wicked Good Cupcakes vs Bake Me a Wish! Wicked Good Cupcakes vs Baked Cravings Wicked Good Cupcakes vs Harry & David Wicked Good Cupcakes vs Baked by Melissa Wicked Good Cupcakes vs Magnolia Bakery Wicked Good Cupcakes vs Williams Sonoma Wicked Good Cupcakes vs Cookies By Design Maggie & Molly's Bakery vs The Cupcake Collection Maggie & Molly's Bakery vs Bake Me a Wish! Maggie & Molly's Bakery vs Baked Cravings Maggie & Molly's Bakery vs Harry & David Maggie & Molly's Bakery vs Baked by Melissa Maggie & Molly's Bakery vs Magnolia Bakery Maggie & Molly's Bakery vs Williams Sonoma Maggie & Molly's Bakery vs Cookies By Design The Cupcake Collection vs Bake Me a Wish! The Cupcake Collection vs Baked Cravings The Cupcake Collection vs Harry & David The Cupcake Collection vs Baked by Melissa The Cupcake Collection vs Magnolia Bakery The Cupcake Collection vs Williams Sonoma The Cupcake Collection vs Cookies By Design Bake Me a Wish! vs Baked Cravings Bake Me a Wish! vs Harry & David Bake Me a Wish! vs Baked by Melissa Bake Me a Wish! vs Magnolia Bakery Bake Me a Wish! vs Williams Sonoma Bake Me a Wish! vs Cookies By Design Baked Cravings vs Harry & David Baked Cravings vs Baked by Melissa Baked Cravings vs Magnolia Bakery Baked Cravings vs Williams Sonoma Baked Cravings vs Cookies By Design Harry & David vs Baked by Melissa Harry & David vs Magnolia Bakery Harry & David vs Williams Sonoma Harry & David vs Cookies By Design Baked by Melissa vs Magnolia Bakery Baked by Melissa vs Williams Sonoma Baked by Melissa vs Cookies By Design Magnolia Bakery vs Williams Sonoma Magnolia Bakery vs Cookies By Design Williams Sonoma vs Cookies By Design
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