Engagement Rings Reviews

Blue Nile Review: Engagement Rings

We've analyzed the best Engagement Rings to help you find the right solution for your needs.

2026 Engagement Ring Reviews

Where's the Best Place to Get an Engagement Ring Online?  Engagement rings are more than just a piece of jewelry; they symbolize love, commitment, and the promise of a shared future. In recent years, the trend of buying engagement rings online has grown significantly. According to a study by The Knot, around 39% of couples now purchase their engagement rings online.

4.0

VERY GOOD

3

Very Good

  • Selection includes over 150,000 loose diamonds, 300 settings, and 100 ready-to-ship engagement rings
  • Free virtual and showroom appointments
  • Free shipping on all engagement rings
  • Free returns within 30 days of shipment
  • Lifetime manufacturer warranty on all rings
  • "A+" rated and accredited by the BBB
  • In business since 1999

VERY GOOD

4.0

On the Blue Nile website

Founded in 1999 by Mark Vadon, Blue Nile revolutionized the engagement ring shopping experience. Vadon's frustrating experience purchasing an engagement ring in a store inspired him to create a better way. Blue Nile offers an impressive selection of high-quality, conflict-free diamonds and ring settings that you can explore online with detailed images and comprehensive information. Renowned for competitive prices and a transparent buying process, Blue Nile makes it easy for you to find the ideal engagement ring from the comfort of your home.

You choose the stone and the setting

Be prepared for a bit of a do-it-yourself feel to the engagement ring shopping at Blue Nile. Unlike most of this jeweler's rivals, who tend to provide tons of ready-made rings and leave customization options as an add-on, Blue Nile only has a little over 100 complete rings to choose from. That may sound like a downside, until you realize that Blue Nile specializes in putting the choice in your hands (or on them, if we're being punny!). Here, customers usually start by shopping for the perfect setting (over 300) or the ideal diamond (over 150,000 to choose from).

They'll guide you as much as needed

Does that make you feel a bit panicky? Don't stress. Blue Nile offers free virtual appointments. These appointments provide one-on-one help to pick out a diamond, view settings up close, or answer any questions you may have. If you prefer an in-person experience, you can schedule a showroom appointment at one of Blue Nile's physical locations.

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Some quick-delivery options

Blue Nile understands the importance of timing when it comes to proposing. You can set the "shipping date by" option (on settings or ready-to-ship rings, but not on diamonds) to ensure your ring arrives on time for your special moment. The "Ready to Ship" selection of engagement rings is your best bet if you don't feel comfortable putting together a diamond and a setting or you're eager to get that "Yes!" sooner rather than later.

Check out the customer reviews

We also like that lots of reviews are available on many settings and rings at Blue Nile. For example, the Petite Solitaire Engagement Ring in 14k White Gold, at a starting price of just $530 for the setting, had over 1,100 ratings at the time of our visit (though we did notice that the reviews were often duplicated, making it more like 300-400 in total). You can also filter those reviews to display only the ones with images or videos, which we love.

Exclusive discounts and free shipping

Looking to save on your engagement ring purchase? Blue Nile offers a "Save $50" promotion when you provide your email address, giving you $50 off an order of $500 or more. Plus, enjoy free shipping on all orders. And, if you're concerned about the surprise being spoiled by a delivery to your home, you can opt for the "hold for pickup" option at secure locations during checkout.

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Hassle-free returns in 30 days

Blue Nile offers a 30-day return period with free return shipping and insurance, providing more peace of mind with your purchase. Note that the jeweler allows two complimentary returns per customer per year.

Lifetime manufacturer warranty

Every engagement ring from Blue Nile comes with a lifetime manufacturer warranty. If there's a defect due to manufacturing, Blue Nile will repair or replace the ring. For regular wear-and-tear, they'll provide a repair quote when possible. To help you take care of your ring, this jeweler gives you free cleaning and inspections every six months, though you'll have to cover the cost of sending it in (Blue Nile pays for the return shipping). Additionally, you can insure your ring through Blue Nile's partnership with Jewelers Mutual, a reputable insurance company. That's smart to consider, because the lifetime warranty doesn't cover stones that fall out through normal wear and tear or other damage.

"A+" rating from the BBB

Blue Nile maintains an "A+" rating and accreditation from the Better Business Bureau, reflecting its commitment to customer satisfaction. Although there have been over 100 complaints in the past three years, each one received a timely and appropriate response from Blue Nile.

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Addressing recent complaints

However, we noticed that the number of complaints has increased recently, leading us to adjust Blue Nile's rating a bit. While many customers praise the excellent customer service and quality of their engagement rings, negative reviews on Trustpilot have become more common. Issues such as discount codes not applying correctly and rings arriving in less-than-perfect condition have been noted. However, Blue Nile consistently addresses these concerns promptly.

Still a recommended ring retailer

Despite a few bumps, Blue Nile remains a reliable and reputable choice for purchasing engagement rings. The customer perks, like free shipping and lifetime warranty, along with the extensive selection of beautiful settings, diamonds, and ready-made rings, make Blue Nile a compelling option. We remain hopeful that the recent negative reviews are an anomaly and still give Blue Nile an enthusiastic recommendation.

On the Blue Nile website

Continued from above...

Where's the Best Place to Get an Engagement Ring Online?

Engagement rings are more than just a piece of jewelry; they symbolize love, commitment, and the promise of a shared future. In recent years, the trend of buying engagement rings online has grown significantly. According to a study by The Knot, around 39% of couples now purchase their engagement rings online.

It's true that online shopping offers a vast selection of rings from numerous jewelers worldwide, letting you to find unique designs that might not be available locally. Additionally, internet-based retailers often provide competitive pricing due to lower overhead costs, potentially saving you money. Many online jewelers also offer detailed information and educational resources to help you understand diamond quality and ring design, empowering you to make an informed decision from the comfort of your home.

The tradition of giving engagement rings dates back to ancient Rome, where wives wore rings attached to small keys, symbolizing their husband's ownership. However, the modern tradition began in 1477 when Archduke Maximilian of Austria presented a diamond ring to Mary of Burgundy, sparking a trend among European nobility. The practice gained widespread popularity in the 20th century, particularly after De Beers' famous "A Diamond is Forever" campaign in 1947, which cemented diamonds as the quintessential symbol of eternal love.

The cost of an engagement ring can vary widely, but on average, couples in the United States spend around $5,500. This price can fluctuate based on factors like the size and quality of the diamond, the metal used for the band, and the ring's overall design. That may be more than you're hoping to spend, though, and fortunately many affordable options exist, allowing you to find a ring that suits your budget and style. But, don't worry: the sky's the limit if you're looking for something extraordinary and extravagant too.

When it comes to buying an engagement ring, several criteria can help guide your decision on where to make this important purchase:

The ideal engagement ring is out there, waiting to symbolize your unique love story. To help you find it, the experts at Top Consumer Reviews have evaluated and ranked some of today's most popular online retailers, including the web storefronts of jewelers with brick-and-mortar locations you probably know. Best wishes for a picture-perfect proposal!

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Engagement Ring FAQ

Why would I shop online for an engagement ring?
...because you want the world's best selection and pricing, not just the limited options at your local brick-and-mortar jewelry store! Whether you buy a ring that's ready-to-ship or you design the ring of your (or your fiancée's) dreams, you won't find more possibilities than what's offered online.
How soon will my engagement ring be delivered?
That varies widely by retailer and by ring. If you choose an engagement ring that's in stock and pay for expedited shipping, some online jewelers can have it to you the next day! On the other hand, if your perfect proposal involves a one-of-a-kind, customized ring that costs tens of thousands of dollars, it could take a month or more before it's ready. The best jewelers provide an estimated shipping timeframe right on each ring's description page.
Will my order arrive safely?
Most jewelers ship engagement rings with ample insurance, making it risk-free even for the most high-end items. However, if you're concerned about "porch pirates" taking your ring from your doorstep or mailbox, you've got options: either opt for "signature required" delivery during checkout, or choose a jeweler that also has a retail location near you and have your order shipped to the store for in-person pickup.
What if it's the wrong size?
Fear not. Engagement ring retailers usually include at least one free resizing, plus exchanges are almost always accepted within 30-60 days of purchase.
What if I need to return the ring?
If you're considering a custom-designed engagement ring, you'll want to read the retailer's return policy very carefully before making your purchase. Some may allow for returns and exchanges while others may not. On the other hand, in-stock rings usually have a return policy ranging from 30-60 days from the date of purchase, and some online jewelers extend that timeframe during the winter holiday season.
Are there any guarantees or warranties on my ring?
More often than not, yes. Many jewelers automatically cover the diamond(s)or other gemstones, but you may need to add on a protection plan if you want coverage for loose prongs, resizing, or damage due to wear and tear (as opposed to manufacturer defects).
Can I get financing from an online retailer?
Usually, the financing options will be displayed near the price in the engagement ring's description or through a link at the bottom of the site. You may be offered a store credit card, an installment loan, or financing through a third-party partner.
Which store should I choose?
That's a wise question to ask, because when it comes to engagement rings and online jewelers, "not all that glitters is gold". Customer feedback is essential to determining where to buy this piece of jewelry that could very well become a family heirloom: look for a retailer with plenty of positive reviews, where shoppers say that the engagement rings were exactly as advertised (or better!) and that the customer service team handled any issues with professionalism and prompt attention. This is - hopefully! - a once-in-a-lifetime purchase, so choose a jeweler that will give you an unparalleled shopping experience.

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Reeds Jewelers
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Super Jeweler
Jewlr
Ross-Simons
Helzberg
Gabriel & Co
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What Are the Different Types of Engagement Rings?

The decision to get married is one of the most important that you will make in your life. Of course, before a wedding takes place, you and your significant other will first be engaged. Traditionally, the man gives his future wife an engagement ring to signify his intention to be with her forever. However, it's not uncommon for either a man or a woman to wear such a ring. Let's take a look at the various types of engagement rings and what you should know before buying one.

Ready Made Rings Are Great for Those on a Budget

A ready-to-wear (RTW) ring has a center diamond inside of it by the time it reaches the jeweler's case. In some cases, the jeweler will make the ring on their own after being inspired by a product that they saw in a magazine, online or at another retailer. The key benefit to such a ring is that they tend to cost less than others on the market because they tend to be simple products. Therefore, they may be best for younger couples who don't have a lot to spend or for those who don't necessarily care if they have the fanciest or largest ring.

Previously Owned Rings Can Save Money and the Environment

Preowned rings may be an effective way to save money while also helping to conserve natural and human resources. This is because buying an existing product means that there is no need to mine a new diamond or to have someone weld or otherwise put it together. It's worth noting that a ring is considered to be preowned as soon as its original owner trades or sells it.

Therefore, it may be possible to obtain a product that is only a few years old and that comes with high quality diamonds or other jewels. You may also come across vintage or antique rings that possess a unique charm that newer products may lack regardless of how well they are made.

Designer Rings Can Be Customized to Your Heart's Content

Designer rings tend to be among the most expensive that a person can buy, and this is partially because they are made by entities that generally don't make their products available to the public. Instead, you have to go through a jeweler that has a relationship with the company that makes it. In a way, it's similar to the process of buying a new car. Instead of working directly with Ford or Toyota to buy your next vehicle, you have to go to an authorized dealer.

Although designer rings are more expensive than other products available for sale, they have a relatively high level of customization. At a minimum, you'll be able to choose the diamond that goes in the center of the ring. You may also be able to choose the material used for the setting.

Modified Designer Rings May Also Be Worth Buying

A modified designer ring allows you to take a finished product and add more to it. For instance, you could choose to add a ring of stones around the center diamond, add a second band or take other steps to make your dream ring. As with a traditional designer ring, a modified product is going to be costly.

This is partially because you'll need to pay someone to physically alter the ring on your behalf. Furthermore, you will be expected to pay for any additional diamonds or stones that you put on your engagement ring. However, this type of product does allow you to create something that no one else has, which may be worth the extra money.

A Brand Name Signature Rings Is Something That You Can Show Off

A signature ring is one that has the name, logo or other hallmark of a famous designer inside of it. If you are looking to acquire something that could be considered a status symbol, you should seriously consider buying a signature diamond engagement ring.

It's also important to note that a signature ring typically uses diamonds that have been screened for quality and clarity. This means that you are assured of getting a product that you will be proud of for a long time to come. It also means that the ring will likely hold its resale value, which is important if you are interested in trading or selling it at some point in the future.

As the diamonds used in a signature ring are certified, you will know the story behind the product that you are buying. For example, you will likely be told where the diamond came from and who certified it. Knowing these facts may be important if you are looking for a product that has been sourced in an ethical manner.

Antique Rings Can Offer a Blend of Quality and Value

An antique ring is classified as one that was made at least 100 years ago. Therefore, if you were buying such a product in 2022, you would be wearing something that was created at roughly the same time as cars and planes were first becoming popular.

Buying such a product may be ideal if you are a history buff or someone who wants to ensure that a legacy item can continue to be appreciated for another 100 years. Although older rings can be expensive, this is not necessarily the case. For instance, you may be able to find a classic piece at a garage or estate sale for a fraction of its actual market value.

In some cases, individuals may be willing to gift antique rings to those who promise to keep and appreciate them for the rest of their lives. This can be an excellent way to retain a connection to the past and find a quality ring that doesn't break your budget.

What to Consider When Buying Rings Online

There are many jewelers that sell their goods online in addition to a physical retail location. In some cases, jewelers will only sell their goods online, which means that you'll need to take extra steps to ensure that you're getting a quality product.

If you are buying from an online retailer, be sure that the diamonds are certified or can otherwise be shown to be legitimate goods. It may also be a good idea to review a retailer's return policy to ensure that you can get your money back if you don't get something that you are proud to give to your future spouse.

As a general rule, it is safe to buy an engagement ring from a jeweler that only does business through a digital storefront. However, you'll want to make sure that your preferred jewelry has a strict privacy and security policy. Otherwise, your information may be exposed to people who could use it to commit identity theft or fraud. Fortunately, most retailers commit to meeting or exceeding encryption standards.

It may also be in your best interest to take a look at a given retailer's Better Business Bureau (BBB) page. This will tell you about any problems that the company has had with government regulators or individual customers. It will also tell you how long a retailer has been in business as well as anything that might set it apart from the competition.

A Symbol of Your Love

An engagement ring is a symbol of your love and devotion to your future spouse. Even if you don't spend thousands of dollars on it, you still want to buy a quality product that your partner will want to show off for years to come. Whether you buy from a physical retailer or an online entity, it's generally in your best interest to compare products and prices from at least three jewelers. This will help to ensure that you get a quality ring at a price that you can afford.

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