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Wednesday, December 4th
Helzberg started with the love story of its founders all the way back in 1915, with its first store in Kansas City, Kansas. That saga continued when, in 1967, Barnett Helzberg Jr. started handing out buttons saying "I am loved”: he felt so inspired by proposing to his beloved that he exclaimed, "Buy her a diamond or give her a button, but in any case, tell her she's loved!” (By the way, you can still get those buttons for free at any brick-and-mortar Helzberg location!) Of course, this jewelry store hopes that you won't stop at a button to show your love (or to treat yourself), but rather that you'll fall in love with something sparkly and beautiful in their inventory.
You won't be lacking options
If you're looking for engagement or anniversary rings, rings for everyday wear, earrings, necklaces, bracelets, watches, or items specifically for men, Helzberg makes it easy to choose from many different styles. We've taken a look at earrings across most of the jewelry stores we evaluated, to get an idea of what's available; at Helzberg, there were just over 950 pairs on offer, from some cutesy styles under $50 (like Disney Crystal Minnie Mouse studs, silver elephants, and endless hoops in 14K gold) to diamond dangle earrings in 18K white gold for $35,000.
Bargain-hunters won't be disappointed
As we browsed, we spotted some particularly good deals. Some were designated as "Outlet” items, like round diamond studs starting at just $299.88. Others were marked as Clearance pieces, such as the large hoop earrings with diamond cut in 14K gold for $329.99, down from their original price of $499.99. If you're on the hunt for a bargain, you can always jump right to the Sale, Clearance, or Outlet dropdowns at the top of the site.
How about a free consultation?
Need a little help finding just the right jewelry for your special occasion? Helzberg puts their experts at your disposal: just set up a virtual appointment, in-store consultation, or reach out via live chat. There's no cost for this service. It's good that Helzberg provides this, because most of the jewelry we spotted in the store didn't have any customer reviews to go by: you may need to chat with a rep to get some of your questions answered before you order.
You can say "I do” when you pick up your ring
One funny "benefit” offered by Helzberg that we're pretty sure you won't find at any other jewelry store: they ordain their in-store associates so that you can not just find your rings but actually get married at the store. Over 100 couples have opted for the "elope here” perk since 2019. (We're pretty sure you'd need to choose in-store pickup for your online order if you want to take advantage of that, though. No weddings-via-Zoom as far as we're aware!)
Not as many shopper benefits as rival jewelers
The rest of the "perks” offered by Helzberg are a little lackluster (if you get what we're saying) compared with its rivals. You'll only have 30 days for returns and exchanges, and not every piece of jewelry is available for in-store pickup. You'll only qualify for free shipping if your order is at least $99; granted, that covers the vast majority of Helzberg's inventory, but with competitors offering free worldwide delivery on orders of any size, it's hard to get excited by Helzberg's policy. But, there's always the possibility of picking up your jewelry in person, either to qualify for free delivery or to make it less likely that your items go missing in transit. You'll see those options as you click on any piece that interests you, if it's available at a Helzberg location near you.
Some jewelry customers love this store
As one would expect from a centuries-old jewelry store, Helzberg has an "A+” rating and accreditation from the Better Business Bureau. That means they respond to complaints in a timely, professional fashion; there were only 110 of those filed with the BBB over the three-year period leading up to our review, which is pretty solid considering that this jeweler has over 200 retail locations in addition to their online store. And, some people really love the Helzberg experience: they find beautiful pieces right within their price range and are happy with the long-term quality of their jewelry.
Too many 1-star ratings
Unfortunately, there are also quite a few unsatisfied Helzberg shoppers: many of the reviews we found were pretty equally split between 1- and 5-star ratings. While some of the rants mention specific locations' employees (which won't affect your online order), many of them relate to issues post-purchase, especially with damage noticed after jewelry was cleaned or repaired by Helzberg. We also weren't thrilled with the analysis we read from some diamond experts who described most of the stones at Helzberg as being grossly overpriced for the quality. That won't be a problem if you're not shopping for diamonds, but it's worth keeping in mind.
Just mid-tier among jewelry stores
On the whole, Helzberg is just average. From selection to service, there isn't anything that makes us particularly say either "wow” or "whoa, now, wait a minute” here. Even the reviews from customers are middle-of-the-road, landing Helzberg the same rating from us. It's not the worst place you could shop for jewelry, but you might want to browse the stores that are higher on our list first.
Jewelry has captivated humans for centuries, not just as shiny adornments but as meaningful symbols of love, status, and personal style. From ancient Egyptian pharaohs who wore gold and gemstones to symbolize their divine status, to the protective amulets of medieval Europe, jewelry has always been much more than mere decoration.
Today, people buy jewelry for various reasons: to celebrate milestones, express personal style, or even as investments. Whether it's a sparkling engagement ring or a simple bracelet that matches your favorite outfit, jewelry holds a special place in our lives.
One big change in the world of jewelry is the ability to shop online. Have you ever gone to a brick-and-mortar jewelry store and felt pressured by a hovering salesperson? We have! It's not an enjoyable experience, but fortunately it's one that's easily avoided now. You can get access to the widest range of bracelets, earrings, watches, rings, necklaces, and any other kind of jewelry imaginable through online stores. Even the big-name jewelers' best selection is typically online.
Does the idea of buying your jewelry over the internet make you a little nervous? That's understandable, but the good news is that there are plenty of customer-centric policies and processes offered by online jewelers that should set your mind at ease. Some stores let you do a real-time inspection via video call, so you can see what you're buying from every angle.
Others let you ship your jewelry to a local store or an in-person partner location so you can see it up close and personal before you decide to commit to the purchase. And, the best online jewelry stores have generous return and exchange policies, often with free return shipping (or in-store returns if they have retail locations near you).
When diving into the world of online jewelry shopping, it's important to navigate with a bit of savvy to ensure you're getting something truly special. Here are a few criteria that can help you out as you decide where to shop:
To help you find the perfect piece of jewelry that not only looks fantastic but also stands the test of time, the experts at Top Consumer Reviews have researched and ranked some of today's most popular online jewelry stores. Take this information and let it guide your shopping the next time you need an amazing gift (maybe even for yourself!).
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