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Tuesday, February 18th
Grown Brilliance takes years of experience in the jewelry industry and uses it to provide high-quality alternatives to traditionally-mined diamonds. This retailer only offers lab-grown loose diamonds and jewelry, so that you can wear (or gift) beautiful pieces that are also socially responsible.
Check out those loose stones in 360 degrees
Most, but not all, loose lab-created diamonds offered by Grown Brilliance come with a 360 degree view. We were surprised that the most expensive stone at the time of our review, a 14ct emerald-shaped ideal cut priced at $174,695, didn't show up in the list as having that viewing option - but when we visited the stone's product page, we could indeed rotate it for a better look. There are over 42,000 loose lab-grown diamonds to choose from at Grown Brilliance, starting at just $680, so you'll want to use the filters to narrow them down by shape, any of the 4Cs, or price range.
Would you like a virtual appointment?
If you'd like a more hands-on approach to buying lab-created diamond jewelry or loose stones, consider setting up a virtual appointment with one of Grown Brilliance's jewelry specialists. That can be a brief Q&A session for 20 minutes or a more detailed consultation that lasts about an hour. You'll find the link for that at the bottom of the site, or on the listing itself for any loose diamond you're considering.
Beautiful selection of rings, bracelets, earrings, necklaces
How about ready-to-order jewelry that uses lab-grown diamonds? No matter which kind of jewelry you're shopping for, Grown Brilliance has a nice selection to choose from. In Rings, you'll see about 130 options starting with a dainty three-stone style by naas for $195, all the way up to a Badgley Mischka Pear and Oval Diamond Bypass fashion style for $13,430. You've got about the same number of options in necklaces. On the budget-friendly side, you could consider a freshwater pearl with a lab-grown diamond accent for $170, while your big-ticket choices include a round tennis necklace (94ct) for $110,000 plus some Badgley Mischka designs in the $10k-$20k range. Expect similar options and price points within earrings and bracelets as well.
Free 2-day shipping + savings for email subscribers
To save on a larger purchase here, you can join the Grown Brilliance VIP list and save $100 off your order of $1,000+. Just look for the pop-up asking for your email address and phone number. You'll also get free two-day FedEx shipping no matter the amount of your order, and you can take advantage of financing through Affirm if you need some time to pay off your purchase.
Generous return policy and other benefits
Grown Brilliance has a few other perks that put them ahead of the competition. Instead of the industry-standard 30-day return window, this retailer gives you 45 days - and they even cover the cost of the return shipping. They're also so confident in their everyday pricing that they don't offer sales or promotions on the site - and they back that with a price match guarantee on loose lab-grown diamonds. If you see any other US-based jeweler offering a similar stone at a better price, Grown Brilliance will match it. Finally, everything you buy here is covered by a lifetime manufacturing warranty: the optical properties of your lab-created stone will never cloud or fade, no matter how long it's worn.
Lots of positive reviews from happy customers
Although we couldn't find a Better Business Bureau listing for Grown Brilliance (or for its holding company, AJS Creations LLC), there's enough positive feedback about this jewelry store to know that it's worth considering. We encourage you to look through the independently-verified reviews on the Grown Brilliance site, to see customer comments and photos about the jewelry they purchased. Almost every one mentions the impressive sparkle of the lab-created diamonds, as well as the top-notch customer service. A few mentioned needing to return purchases because of product quality (like posts on earrings that were much longer than standard or off-center stones), but there doesn't seem to be any struggle in getting the retailer to handle those problems right away.
Excellent choice for lab-created diamonds
Grown Brilliance is one of our favorite sites to shop for lab-grown diamonds and jewelry. There's no need to sort out which pieces are mined and which are man-made - because they're all lab-created here. The selection is terrific, whether you need a loose stone for a one-of-a-kind ring or a quick-ship gift for a special someone, and there are plenty of customer-friendly features to make your purchase easy-breezy. Be sure to see what Grown Brilliance has to offer.
Lab-grown diamonds, also known as synthetic or cultured diamonds, are man-made gemstones that are created in a laboratory environment using advanced technological processes that mimic the natural conditions under which diamonds form in the earth's mantle.
Sounds pretty technical, but the amazing thing is that these diamonds are essentially identical in chemical, physical, and optical properties to natural diamonds mined from the earth. They are also graded on the same 4Cs scale used for natural diamonds, which stands for cut, clarity, color, and carat weight. All of the same sparkle factor? Yes, please!
Better yet, lab-grown diamonds are generally less expensive than natural stones of the same size and quality. And, if you've ever been concerned by the idea of "blood diamonds”, lab-grown stones are perfect for you: they don't involve the environmentally damaging (and often unethical) practices associated with natural diamond mining.
However, lab-grown diamonds have a few small drawbacks. One major concern is that they may not hold their value over time as well as natural diamonds, since they aren't as rare or unique. Additionally, some people may prefer the idea of owning a natural diamond as a symbol of their love or commitment - even if lab-created stones are undetectable as such to the average person's eye.
When you realize that some jewelers offering lab-grown diamonds have an inventory of over 100,000 stones to choose from, you might feel a little overwhelmed. Take a deep breath, try to enjoy the process a little, and use these ideas to make your shopping easier:
Shopping for jewelry made with lab-grown diamonds can be an exhilarating experience, and Top Consumer Reviews has evaluated and ranked today's most popular retailers to give you an advantage as you browse. We hope this information helps take the edge off any nervousness you might be feeling, so that you can find - or create - the perfect piece of jewelry for that proposal, anniversary, or "just because” moment.
Select any 2 Lab Grown Diamond Stores to compare them head to head