PinkBlush Review: Maternity Clothes Stores

PinkBlush started back in 2005 as a small operation in Southern California with a big goal: to bring trendy, affordable maternity fashion to you. Over time, they grew and expanded their focus to include clothing for all stages of motherhood - before, during, and after pregnancy. Today, PinkBlush is an online-only brand that markets itself as your go-to spot for stylish maternity wear. They aim to create a supportive community for moms like you and provide clothing that fits both your needs and your lifestyle.

Vast inventory and inclusive sizing

When you shop at PinkBlush, you'll find an extraordinarily wide variety of maternity clothing to choose from: over 7,500 items, if we counted correctly. They've got everything from casual day-to-day wear to special occasion dresses: whether you need a dress for a baby shower or comfortable leggings for lounging at home, they've got options for you. Their catalog includes maternity tops, jeans, activewear, and loungewear, with many items designed to double as postpartum or nursing-friendly options. If you're looking for pieces that can transition with you through different phases of motherhood, PinkBlush has got you covered. And, sizes at PinkBlush range from XS-XXL (even with dedicated "Maternity Plus", "Petite-Friendly", and "Tall-Friendly" sections of the site), making them more inclusive than some other brands.

Filters are your friends

Make good use of the filters at PinkBlush - they're broader than many rival sites, letting you sift through the maternity clothing in any category by size, color, price, length, sleeve length or neckline (when applicable, of course), fit, and functional details like ruffles, pockets (always pockets), crochet or fringe.

Neutrals, pastels, bold colors and prints - oh my

As you browse the results, it's easy to see what color options are offered for each item. We love that PinkBlush includes plenty of neutral favorites, traditional pastels, but also some fun and bold colors and prints. Maternity clothing can be as basic or as bright as you prefer, and we all know that can change from one mood or event to the next. You do you, Mama!

Reviews on individual items are limited but helpful

You'll have to click on specific items to see shopper reviews (and we would like to see PinkBlush add those rating averages to the thumbnail previews, please). While there aren't usually hundreds of them to consider, you might get some helpful tips - like on the Light Blue Middle Seam Kick Flare Maternity Jeans, where all 4 of the reviewers said they fit super-comfy but come a little longer than expected. Shoppers also have the chance to say what size they ordered, their height and weight, whether or not it fit as expected, and if they'd recommend it overall.

Plenty of ways you can save money

Even though nothing at PinkBlush is going to break the bank, with prices ranging from $12 for a sleeveless maternity top to $117 for a mama-friendly wedding gown, there's no need to spend more than necessary. Want to save on your first order? Watch for the pop-up or go to the little "Get 30% off" tab we spotted at the bottom left corner of the PinkBlush site. You'll be asked what trimester you're in (or you can click "I'm not expecting" if you're shopping for someone else), and then provide your email address. The code will be sent there, ready to go on your purchase. There was also a 25% savings promo featured at the top of the website, so that's another place you might be able to grab some savings. Finally, PinkBlush has both a Sale and a Clearance section, if you want to go directly to their most budget-friendly maternity wear.

Free shipping over $75

If your order is over $75, you'll get free standard shipping from PinkBlush. Otherwise, expect a flat fee of just $5.

Returns within 30 days come with fees

The return policy at PinkBlush starts out pretty standard, with unwashed, unworn, with-tags items needing to be postmarked within 30 days of when you received them. From there, though, it gets unnecessarily complicated: the return shipping is free if you purchase "ReDo" at checkout (for $1.98 on the first item and $1 for each additional, up to $5.98 total). So that's not really "free", is it? Otherwise, you can pay a $6.95 fee for PinkBlush's prepaid return label. In other words, you have to place your bets as to how likely you think it'll be that you'll need to make a return: pay up to $5.98 if you think there's a good chance (and with clothes, specifically maternity clothes, that's a safe bet), or see what happens and pay for the return label later, only if you need it.

Hundreds of 1-star rants from shoppers

PinkBlush gets a "B+" rating from the Better Business Bureau, but the only reason it doesn't have an "A" grade is for having 7 complaints - and some of those were from people who got scammed by a PinkBlush imitator. (Seems a little petty, BBB, but okay.) Then again, maybe the BBB was onto something: looking at over a thousand reviews on Trustpilot, this maternity clothes store only earned a 2.8-star average. Multiple complaints said that the quality of the clothing material is poor and the sizing is notoriously inconsistent. Others repeatedly mentioned issues with delivery, customer service, and returns/refunds. This rant says it all: "They have taken my money, not delivered my shipment, and not refunded my money. Those maternity clothes will not be of any use very soon, as I would've delivered my baby."

Needs to do better in the customer service department

Although some shoppers rave about the maternity clothes at PinkBlush (especially those who were probably incentivized to make glowing posts on social media), you're likely to wind up disappointed. From what other mamas-to-be are saying, the clothing isn't likely to fit well or last long, and you're going to have an awful time trying to get your money back - that is, if your package ever arrives in the first place. It's disappointing - because we love the incredible variety of options here - but we've had to drop PinkBlush down to a below-average rating in our review.

Learn More  ➜

On the PinkBlush website