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Service Evaluation Concepts Review

Monday, December 2nd

2024 Mystery Shopping Company Reviews

Service Evaluation Concepts Review 1.5 Star Rating

Service Evaluation Concepts

1.5 Star Rating
  • Pay from $65 to $95 per job
  • Payment through direct deposit or check
  • Make a free account by answering quick questions
  • High-payment opportunities

Service Evaluation Concepts (SEC) is a site that takes mystery shopping in a different direction. Rather than calling their contractors mystery shoppers, Service Evaluation Concepts calls you a Brand Agent. Aside from making you feel a bit like the marketing version of James Bond, what's the difference? Certification. A Brand Agent at Service Evaluation Concepts is tested to make sure they understand all of SEC's guidelines and procedures. You can also become a Certified Brand Agent, which means you have an additional certification in client engagement (for a particular brand only, so this is a repeating process). Don't worry, these aren't certifications you need to pay for; you just complete them in-house, but there will be an exam at the end.

Not a lot of jobs to get started

Like most mystery shoppers, Brand Agents at SEC can't see jobs until they're onboarded. But, don't freak out. For getting on as a basic Brand Agent, you don't really have to worry about a test. We went through the onboarding so you can hear about our first-hand experience. You submit your personal information in an application (including your Tax ID number or SSN) and then answer a few self-explanatory questions about the process. It's worded like a test, but only requires common sense, and the right answers are extremely obvious. However, after going through the sign-up process, there were zero assignments available in our state. A few other states had some options, but there weren't a lot of them. Most states had around 6 or 7 jobs listed total.

Extra certifications for some jobs

There are a lot of blocks when you start browsing SEC's portal. Many of the available jobs are only for the special Certified Brand Agents (the ones where you have to take a separate exam). These exams are for particular clients. For example, one job in Texas required you to study Food Safety Certification Guidelines, answer a questionnaire, read SEC Standard Requirements, and then pass the exam for this unique brand. The certification would carry over to other shops for that brand only. This means you may be taking multiple certification tests per day to apply to Certified Brand Agent jobs.

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Not intuitive, but complete

The site isn't the most user-friendly experience out there, but there are lots of details on the job listings to help you out. You'll see a base compensation listed, and some shops offer bonuses too. However, if you want very detailed information about a shop, you have to be accepted for it. So for jobs you're not "qualified” for, you'll only see pay, location, and job type. Once you pass the certification for brands, you'll see all the details you need to get the job done.

Payment between $65 to $95 per job

SEC offers payment through direct deposit or check. If you choose to be paid with a check, you'll have to pay a $3 fee on every monthly payment, which will be deducted from your overall payout. On the bright side, payment was quite high for the shops on SEC. Most of the gigs we saw were $65+. Some were up to $95 at the base pay with a $30 bonus. However, since none of these shops were even in our state, there was no way to complete the tasks from our location.

Site may need a serious update

There are some things about the website that raise a few red flags. For example, on the agent portal, you'll see some links like "learning tips” and other helpful content on the side of the screen. When we clicked through these for extra information, many were blank or had no information. Further, there was a blog notice at the bottom that showed the most recent update to the SEC blog was in 2011. However, the site seems to function as it should beyond those little foibles.

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Outdated ratings and almost no reviews

Currently, Service Evaluation Concepts is not rated by the Better Business Bureau. The company shows an "NR” on the BBB webpage, and there are zero reviews for SEC. We could only find one third-party review on Yelp for SEC and it was posted in 2021. There aren't any more recent comments about the company anywhere that we could see beyond two 5-star ratings on Facebook.

Not worth the red flags

With so little feedback to go off of, a clunky older website, and zero jobs within our state (much less our local area), SEC isn't one of our top picks for mystery shoppers. If you're lucky enough to have some jobs in your area, it may be worth a look, but with the extra certification requirements, even the high-paying jobs may not be worth the effort. For this reason, Service Evaluation Concepts earns a lower rating and a cautionary note that this outdated site might not be as active as it used to be.

Where is the Best Place to Start Mystery Shopping?

Ever wonder how different companies check that their stores are running the way they should? While most of us immediately think of watching Undercover Boss, many businesses actually choose to use mystery shoppers. Mystery shopping is a particular job where normal people like you are hired by a variety of different companies to get in-person, real-time data on what's happening inside local stores or restaurants.

As a form of market research, mystery shoppers visit brick-and-mortar businesses to check out things like customer service quality, cleanliness, and the overall shopping experience at a particular store. Sound like something you would enjoy? It's easier to make mystery shopping your next side hustle than you'd think.

The Best Mystery Shopping Companies Compare Mystery Shopping Companies Compare Mystery Shopping Company Reviews What are the best Mystery Shopping Companies Best Mystery Shopping Company Reviews

Mystery Shopping Company FAQ

Mystery shopping, sometimes referred to as "secret shopping”, is the way that many businesses get information about how their stores, offices or locations are doing with respect to customer service. Are the employees friendly? Are the proper signs displayed for a holiday promotion? Companies contract with mystery shopping providers that send in "secret shoppers”, who pretend to be there as a regular customer but are actually taking notes on their experience. Does that sound like fun? It is!
There's really no limit to the types of "mystery shops” you might have the chance to complete. You could visit a restaurant and place a specific order, go to a movie theater and see how clean the restrooms are, or even ship a package at the post office. Some mystery shops require you to buy a product and return it later, to evaluate how well the employee handles the transaction on both ends.
You'll get a lengthy series of instructions for each mystery shop assigned to you. In order to get paid, you'll need to follow those details to the letter. Common requirements are noting the time it takes to be approached by a salesperson, how long you wait in line to ring up your purchase, or the number of customers present at a particular time of day. You might also be asked to take photos or video (as surreptitiously as possible!).
It shouldn't! Reputable mystery shopping services allow you to register as an independent contractor at no cost to you. If you see a website that asks you to pay to become a secret shopper, you'll know it's not on the up-and-up. In fact, they're probably just going to give you a list of the real mystery shopping companies that you could have signed up for without their help!
That varies widely. Some shops only pay you a small amount of money, because you get to keep the product (or eat the meal, or see the movie, etc.). If a shop is high-priority - because it's time-sensitive, or maybe another shopper cancelled at the last minute - you could get a bonus payment. It's unlikely you'll make a living as a mystery shopper, but it could put some spending money in your pockets, give you a free date night, or provide you with some fun merchandise at no cost.
Yes, most of the time. Mystery shopping is always done on a 1099 (independent contractor) basis, and most providers understand that their secret shoppers will be working with more than one service at a time. But, during the sign-up process, be sure to read all of the requirements of the company where you're applying, just to make sure there aren't any non-compete clauses that would prohibit you from working for a rival service.
You want to avoid that happening at all costs! Think of mystery shopping as an acting role: you're not really "you”, but rather someone that could be an everyday customer at the store. If you're outed as a mystery shopper before you've finished gathering the required information, it could invalidate the entire job - and you won't get paid.
While there are absolutely some scammy services and sites out there, who just want to get your money in exchange for a list of mystery shopping opportunities, the industry itself is absolutely legitimate - and used by most of the big-name corporations you know to gather insights on their many locations nationwide. There's even a certification process you can participate in, which may boost your chances of being accepted by a mystery shopping provider and then landing more shops. Check to see if a mystery shopping company is a member of the MSPA (Mystery Shopping Professionals Association) before you register: it's a good sign that you've chosen a trustworthy, established service to start your adventure as a secret shopper!
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Continued from above...

You'll need good written and verbal communication skills to help you tell the higher-ups what's going on when you're browsing, but otherwise, as long as you're curious and are ready to use your great attention to detail, mystery shopping will be a great fit for you. The best part? Making purchases is usually part of the deal, so whether you're reviewing a car wash or a luxury hotel, you'll typically get reimbursed for necessary purchases. Plus, you get paid on top of that.

Here's how it works. Generally, you'll get hired through a third-party provider that will post opportunities to evaluate stores and chains near you. (Helpful hint: legit mystery shopping companies will be approved and accredited by the Mystery Shopping Providers Association.) Once a company approves your application, you'll be able to choose an assignment to start shopping.

You'll find restaurants, beauty salons, car maintenance shops, banks, makeup stores, and movie theaters (among many other stores) on the mystery shopper lists. Plus, many jobs let you do hotel stays or airline reviews, so you can travel without spending a dime. If you're someone who likes to explore your local area, try new things, and shop, shop, shop, you'll want to check out mystery shopping as your next side hustle.

The mystery shopping jobs (called "shops” in the biz) are usually listed on a job board on the particular website you work with. You'll be able to see the details like distance, job requirements, necessary purchases, and the reimbursement amount before you even accept the shop. Some gigs let you assign yourself (these are first-come-first-serve), and others require a little extra application to prove you're the right fit. These are usually high-quality or luxury shops that need that particular attention to detail. So if you keep up high quality services while you work, you'll be eligible for the good stuff.

But with so many places out there offering mystery shopping jobs, how can you pick the right one? If you've never applied for mystery shopping before, or you want to get a leg up on the competition, we've put together some factors that'll help you find the best fit for your shopping skills:

  • Payment. The best mystery shopping sites offer solid payment and reimbursement for your services while shopping. Stay away from companies with startup fees, as these can be illegitimate sites. Pay can range from $5 per job to over $100 per job. Finding the right balance of good pay and solid opportunities that match your interests is a great way to pick between similar companies.
  • Number of jobs. Hey, if you can't work, it's not worth it. Make sure the mystery shopping job site you choose offers a range of jobs in your area, so you don't feel like you need to be double-dipping or managing multiple sites to make enough to get by. Some job boards have almost nothing in some states, while others regularly offer hundreds of opportunities. When it comes to making some extra cash, having more options is always the better choice.
  • Method. In this day and age, there are multiple types of mystery shopping. You can work with a company that offers all of them or go with a company that focuses on the area you prefer most. You can pick from in-person (the standard "going in and shopping” method), telephone (where you evaluate call centers), and hybrid (often used for hotels where you would evaluate all parts of your customer experience, from making the reservation to staying overnight). There are even some online companies that have you check websites.
  • Reputation. Check out reviews from other mystery shoppers on sites like Glassdoor or Indeed. Make sure that you can trust a particular company to treat you right. Keep an eye out for sites that don't have a lot of buzz or feedback on job boards. These might not be the right fit for you. Look for services that are approved by the Mystery Shopping Providers Association (MSPA). These are always legitimate businesses. And, of course, check out the companies on the Better Business Bureau, for that extra layer of security.

To help you start making some extra cash buying the things you already love, Top Consumer Reviews has reviewed and ranked today's top mystery shopping platforms. We hope this helps you get into your next side hustle, all while enjoying the things you love (like shopping, traveling, or visiting your favorite car wash!).

Compare Mystery Shopping Companies

Select any 2 Mystery Shopping Companies to compare them head to head

best-mystery-shopping-services
  • Market Force
  • Secret Shopper
  • IntelliShop
  • Second To None
  • Mystery Shopping Service
  • About Face
  • Shopper's View
  • BestMark
  • Service Evaluation Concepts
  • Elite CXS
Market Force vs Secret Shopper Market Force vs IntelliShop Market Force vs Second To None Market Force vs Mystery Shopping Service Market Force vs About Face Market Force vs Shopper's View Market Force vs BestMark Market Force vs Service Evaluation Concepts Market Force vs Elite CXS Secret Shopper vs IntelliShop Secret Shopper vs Second To None Secret Shopper vs Mystery Shopping Service Secret Shopper vs About Face Secret Shopper vs Shopper's View Secret Shopper vs BestMark Secret Shopper vs Service Evaluation Concepts Secret Shopper vs Elite CXS IntelliShop vs Second To None IntelliShop vs Mystery Shopping Service IntelliShop vs About Face IntelliShop vs Shopper's View IntelliShop vs BestMark IntelliShop vs Service Evaluation Concepts IntelliShop vs Elite CXS Second To None vs Mystery Shopping Service Second To None vs About Face Second To None vs Shopper's View Second To None vs BestMark Second To None vs Service Evaluation Concepts Second To None vs Elite CXS Mystery Shopping Service vs About Face Mystery Shopping Service vs Shopper's View Mystery Shopping Service vs BestMark Mystery Shopping Service vs Service Evaluation Concepts Mystery Shopping Service vs Elite CXS About Face vs Shopper's View About Face vs BestMark About Face vs Service Evaluation Concepts About Face vs Elite CXS Shopper's View vs BestMark Shopper's View vs Service Evaluation Concepts Shopper's View vs Elite CXS BestMark vs Service Evaluation Concepts BestMark vs Elite CXS Service Evaluation Concepts vs Elite CXS
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