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Monday, December 2nd
Ulta, an American beauty store chain, offers a range of beauty products, including cosmetics, skincare items, fragrances, nail products, and bath and body essentials. With a commitment to employee diversity, Ulta takes pride in having over 92% of its store associates being women. Operating both as a brick-and-mortar retailer with over 1,120 locations and a thriving online store, Ulta serves as a comprehensive destination for customers to meet all their beauty needs, especially for perfume.
Clean site and easy browsing experience
Browsing on Ulta's website is a breeze. The minimal design along with easy-to-use quick links and a "shop all fragrance” button helps you jump right into your favorite scents. There are 8 different filters to help you narrow down your options including:
Solid selection for a one-stop shop site
In contrast to some perfume stores that emphasize massive discounts, Ulta positions itself as a reliable retailer where customers can acquire genuine, high-quality, name-brand fragrances. Ulta offers 1,088 different perfumes. 691 of these options are for women, and there are 214 for men, available in multiple sizes. This is impressive for a company that doesn't "specialize” in fragrance.
Fair prices with free gifts
While Ulta's prices are fair and align with expectations for name-brand products, this isn't the biggest discount store you can find. However, if trustworthiness is your top priority, paying a little extra at Ulta is worth it. Customers often receive complimentary gifts with purchases, and seasonal deals, such as buy one, get one free, are not uncommon. Staying informed about these discounts is facilitated through Ulta's email subscription list and regular checks of their website.
Cost comparison
During our cost comparison, we checked out the same three perfumes at each store. We chose one long-time staple (Tiffany & Co. Rose Gold Intense Eau de Parfum), one trending and low-cost perfume (Clean Classic Warm Cotton), and one luxury brand perfume (Nuwa by Roja Parfums). We also checked out the full range of prices across the entire selection. Here's what we saw on Ulta:
60-day returns in person and online
Ulta provides a hassle-free shopping experience, offering free shipping for orders of $35 or more. For those seeking to get their perfume right away, online purchases can be picked up the same day from nearby Ulta stores. The retailer also extends a generous 60-day return policy, allowing customers to receive a full refund within this timeframe. Plus, the option to return items in-store adds convenience and flexibility to the process.
Top-rated and trustworthy
Ulta's products receive high praise from customers, evident in the numerous reviews available for each item. Most fragrances on Ulta's platform garner ratings averaging nearly 5 out of 5 stars, underscoring the high satisfaction levels with their perfume selection. Further enhancing their credibility, Ulta holds an "A+" rating from the Better Business Bureau, instilling confidence in online shopping through their platform.
Second place and most trustworthy retailer
As one of the most popular beauty chains, Ulta has earned its reputation as a reliable and frequently-shopped retailer. While not positioned as a provider of "cheap" products, Ulta guarantees quality and authenticity, eliminating concerns about purchasing counterfeit fragrances. Undoubtedly, Ulta stands out as one of the best online destinations for perfume and other beauty products, earning an excellent rating in our review. It only takes second place rather than first due to not offering luxury brand fragrances like our top choice.
Finding the perfect fragrance is a journey for your olfactory senses. Perfume isn't just another beauty or self-care product. It has become a means of expressing your individuality, making a memorable statement, and adding a touch of sophistication to your grooming routine.
The overwhelming variety of scents found in the perfume section of a store can often lead to sensory overload, making it challenging to discern the nuances of each fragrance. This is where the convenience and efficiency of online shopping come into play. Many people prefer the comfort of shopping from home where you can still smell the perfume when it arrives and return it if it isn't perfect.
Shopping online lets you avoid hovering employees or wasting gas on a run to the mall. You can get the perfect scent experience shipped right to your home. Considering that many retailers provide free shipping for costly fragrances, you don't have to worry about paying extra to buy online.
More than a simple accessory, the right fragrance can evoke memories and help you bring out your best self through a new or familiar scent. Beyond the surface allure of smelling pleasant throughout the day, perfume serves as a convenient and quick pick-me-up, instilling confidence and a sense of presentability, especially in hectic moments when you find yourself rushing to catch public transport or running errands post-gym. It's a transformative tool that allows you to project a composed and refined image even when time constraints limit your ability to indulge in a full grooming ritual.
Beyond the comfort of browsing from your home, online platforms provide detailed product descriptions and invaluable customer reviews, helping you to make informed decisions before committing to a purchase. Plus, if you're like us and you want to try something new, you can pick out options in sample sizes for you to try out something more floral over fruity this time.
Online shopping also allows you to bundle items or enjoy a one-stop-shop experience where you can buy fragrances for yourself, your spouse, and even your pet at some locations. But, finding the best place to buy perfume can be difficult.
There are a lot of places online where you can buy perfume. To help, we've put together this quick checklist to help you narrow down the best places to shop for perfume online:
To help you find the best scent for your lifestyle, Top Consumer Reviews has taken the guesswork out of perfume shopping by reviewing and ranking the best online stores for purchasing fragrances. We hope this guides you toward a perfume that not only makes you feel fresh and confident but also aligns perfectly with your unique and beautiful style. Happy shopping!
Select any 2 Perfume Stores to compare them head to head