Swimsuit Stores Reviews

Zappos Review: Swimsuit Stores

We've analyzed the best Swimsuit Stores to help you find the right solution for your needs.

2026 Swimsuit Store Reviews

Where is the best place to buy swimsuits online?  Shopping for swimsuits probably means the weather is heating up or you're headed out for a fun vacation. Either way, there are about a million styles of swimsuits to choose from, that you can wear when you're soaking up the sun. However, not everyone loves shopping for swimsuits because it can be hard finding something that fits well and makes you feel confident in yourself.

2.9

AVERAGE

9

Average

  • Free shipping on all orders
  • Most swimsuits under $100
  • Over 2,200 women's swimsuits
  • Free 365-day returns
  • "A+" Better Business Bureau rating

AVERAGE

2.9

On the Zappos website

If you're like us and were surprised to find that Zappos doesn't just sell shoes, then you'll be even more shocked to hear that they have over 2,200 women's swimsuits, 1,390 men's swimsuits, and 900 swimsuits for children. In addition, Zappos sells all types of clothing, shoes, and accessories. The company is based out of Las Vegas, Nevada and was founded in 1999 as a company named Shoesite. In 2009, Amazon acquired Zappos and still owns them today.

Big selection, minimal information

Although Zappos primarily markets their shoe selection, the massive inventory of everything including swimsuits will blow you away. You can sort by color, size (XXS - 19), brand, and price. When you're scrolling through all the options, some swimsuits show a "3 left in stock" or "1 left in stock" tag to let you know there aren't many left. Others have a bigger range of sizes available along with a size chart and some brief bullet points about the swimsuit design and how to care for it. You definitely don't get as much information as some websites provide, though. Customers can leave unfiltered reviews on each swimsuit, but there are very few products where people have done this.

Name-brand swimsuits

There is a long list of brands sold through Zappos like Adidas, AllSaints, Anne Cole, BECCA, Billabong, Madewell, Michael Kors, O'Neill, Roxy, Tommy Bahama, and so many others. Some of these brands create simple, wear-year-after-year styles that aren't wildly different from what you'll find elsewhere. Others have fun paisley patterns, bright stripes, and pretty florals. We wish that Zappos let you choose to only shop for one-piece, tankinis, or bikinis since all the styles are mixed together and it may take a bit longer to find what you're looking for that way.

Swimsuits for every budget

Since there's a filter for swimsuit pricing at Zappos, it makes it easy to see how many choices you have in your price range. The first category is the "$50 and under" with 782 options. Next is "$100 and under" with 1,721 choices, and the $200 and under" price range includes 2,202 swimsuits. Zappos provides free standard shipping on all orders without a minimum order total. Zappos might periodically run sales during certain seasons or holidays, but at the time of this review, we didn't see any major sales or discounts on swimsuits below the prices listed.

Best Swimsuit Stores

365-day return policy

Zappos won't charge a dime for return shipping anywhere within the United States. If you aren't 100% happy with your purchase, you have a whopping 365 days to send it back for a full refund (unless you buy something marked as final sale, of course) or exchange. Swimsuits need to be in their original condition with the tags attached in order to qualify for a full refund. To make things even easier, you could do a box-free, printer-free return at your local Whole Foods Market if you want to simplify.

Some unhappy customers

The Better Business Bureau views Zappos as a legitimate and reliable retailer and gives them an "A+" rating. Unfortunately, there are a lot of disgruntled customers who are frustrated with the company. We noticed that a lot of these people have had bad experiences buying shoes, which may have no reflection on their swimsuit shop. The main complaint is that buyers have had a hard time with getting their orders in a timely manner and some issues with customer service. Of course it's mostly unhappy, disgruntled customers who leave reviews, so we don't believe that Zappos is untrustworthy or all bad. Rather, if you happen to find a swimsuit with reviews, pay close attention to those and you'll more than likely have a good experience here.

An average option

Zappos isn't our favorite place for swimsuits since their product descriptions are minimal, there aren't many customer reviews, and their swimsuits aren't anything super special or unique. But there's also no good reason not to shop here either. We've given them an average rating since there are some other swim shops out there that we prefer, but Zappos has good pricing and a huge selection that is worth checking out.

On the Zappos website

Continued from above...

Where is the Best Place to Buy Swimsuits Online?

Shopping for swimsuits probably means the weather is heating up or you're headed out for a fun vacation. Either way, there are about a million styles of swimsuits to choose from, that you can wear when you're soaking up the sun. However, not everyone loves shopping for swimsuits because it can be hard finding something that fits well and makes you feel confident in yourself.

It's important to find the right store that has options you can be excited about. While there will always be a few brick-and-mortar swimsuit stores you can visit to see their selection in-person, online swimsuit stores are becoming increasingly popular. Peek under the covers (or the towel), and it's easy to see why.

First, shopping online for swimsuits is super convenient. Online, the stores are accessible 24/7, which lets you browse and purchase at your leisure without the constraints of store hours or proximity. This is especially important to those of us who have busy schedules or limited shopping options.

Undeniably, the vast array of swimsuits available to you online contributes significantly to their popularity. These stores often feature an extensive selection of swimsuit styles, sizes, colors, and designs. You simply can't match that with the limited selections and sizes at a traditional store. With just a few clicks, you can explore an abundance of styles and colors, and find a swimsuit that works for your body type.

Online swimsuit stores give you plenty of information to help ensure you get the right size while allowing you thousands of options and competitive pricing. It's also a perk that you get to try your swimsuit on from the comfort of your own home rather than in a cold dressing room with harsh lighting (and we all know how THAT goes).

As long as you leave the hygienic liner on the unwashed swimsuit, you can buy as many as you want and return the ones you don't love. Your spouse or friends can help you make a decision about which swimsuits are most flattering and the whole experience can be fun and exciting. As an added plus, online stores typically have prices less (sometimes far less) than what you can find in a local store.

When deciding where to purchase a swimsuit (or a few) online, take the following things into consideration:

Are you ready to get shopping for a swimming suit to enjoy the summer sun (or a tropical winter getaway)? Top Consumer Reviews has reviewed and ranked the best places for you to find good looking, high-quality swimsuits online. We hope this information helps you be able to get out and relax at the beach or pool!

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Swimsuit Store FAQ

What types of swimsuits are there?
The sky's the limit! From cute, crocheted bikinis to high-performance racing suits for triathletes, there's an abundance of variety when it comes to shopping for swimsuits.
Why should I buy a swimsuit online?
That's easy: to get the best selection! Local inventory can be limited, particularly if you're looking for a swimsuit out of season (like buying a tankini in January for an escape to the Caribbean!). Shopping online makes it so much more likely that you'll find something you love in your size.
How much will I pay for a swimsuit?
As much or as little as you wish. You can find swimwear for as little as $15 or as expensive as $1500! But, most swimsuits will fall somewhere in the $30-$100 range.
How do I know which size of swimsuit to buy?
Most online retailers of swimwear have helpful sizing guides. Take accurate measurements and buy the suit that's the closest fit. Another option is to buy 2-3 sizes in the same suit and return the ones that don't fit. Just be sure to check the store's return policy first!
My suit is too tight! Should I return it?
Not necessarily. Most swimsuits stretch out over time, so starting off with one that feels just a little bit too snug can actually be a good thing. This is especially true with competitive swimsuits, where loose swimwear = slower race times!
Can I return a swimsuit if it doesn't fit?
Fortunately, yes: the majority of swimsuit retailers offer you a 30-day return period, and some even cover the cost of return shipping. Make sure not to remove any hygienic liners that may come with your swimsuit bottoms until you're sure you're keeping your purchase.
Which kind of swimsuit is best for exercise (e.g. lap swimming)?
For women, the best option is typically a one-piece racing suit, although in more recent years many manufacturers have offered two-piece designs suitable for lap swimming (usually with a drawstring on the bottoms!). For men, avoid board shorts and look for either a bikini-style bottom or "jammers" (which are like biker shorts without the padding).
How can I make my swimsuit last longer?
Given that swimsuits aren't cheap and that they can wear out quickly, you'll want to take good care of it to help it last as long as possible. Some tips for keeping your suit in good condition include rinsing before and after you get in the water, letting it air dry flat instead of hanging it by the straps, and keeping it out of direct sunlight. (And try not to forget it in your swim bag because it will mildew!)

Compare Any 2 Products

Nordstrom
Old Navy
Swim Outlet
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J.Crew
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Zappos
Beachsissi
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