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Before embarking on the journey of registering a trademark, you should be sure that's the service you actually need to protect your intellectual property. Unlike a copyright (used to protect a creative work like a book or song) or a patent (used to protect the design or function of an invention), a trademark is used to secure your brand. That could include your company name, your logo, your slogan, or even a font (think of the iconic Disney font, for example).
Once you've determined that yes, a trademark is what you'll need, it's time to make sure that no one else has already reserved it. While you may be able to do a cursory search using free tools online, it's a wise idea to work with a trademark registration service. Not only do such companies have access to a wider range of databases not typically available to individuals, but they can also help you file your trademark application in a way that avoids some of the pitfalls that can cause delays or result in a rejection.
Wednesday, March 22nd
Trademark Center has the expertise you need for anything related to trademarks, from searches to filing and beyond. Offered by the attorneys at Patel & Almeida, specialists in intellectual property law, this trademark registration service has earned the respect of clients and industry experts alike since 1995. Affordable, effective, and trustworthy, Trademark Center should be the first place you turn to register your trademark.
Trademark Elite is a reputable choice for filing your trademark registration. You'll get attorney-guided support at an affordable price, and almost 100% of this company's clients give it a 4- or 5-star rating. Put Trademark Elite at or near the top of your list when choosing a trademark registration service.
David Dorsey and his team of intellectual property protection experts are behind the flat-fee service offered by The Trademark Firm. You'll pay $775 for a comprehensive database search, professional preparation of your trademark application, and its submission to the USPTO. This trademark registration service is straightforward and offers a fantastic level of expertise, earning our recommendation.
TradeMark Express won't blow you away at first glance, but this is a registration service worth considering - especially if you need personalized attention or a little hand-holding during the process. Starting with a free phone or Zoom consultation, the help offered here is comprehensive, and clients rave about the attention to detail and professionalism of TradeMark Express' team of experts. As long as you're not looking for the cheapest possible way to register your trademark, you should give TradeMark Express a call.
LegalZoom used to be our first-place choice for trademark registration. But, they've got a lot of competition now, especially in the realm of attorney-led services, and many of their rivals do a more thorough job before and after you become a client. LegalZoom has some decent perks (like an acceptance guarantee), but you shouldn't sign on their dotted line unless you check out our higher-ranked trademark services first.
For a flat-fee, full-service trademark registration process, look no further than Trademark Factory. They offer not one but two satisfaction guarantee policies (on their top two plans), ensuring that your trademark application gets filed and approved or you'll get your money back. Clients are extremely happy with what Trademark Factory offers, but the astronomically-high price tag is a deterrent for many prospective customers.
Get your feet wet with Trademarkia, so to speak, by checking out their free database of over 8 million logos and trademarks. From there, you can decide if you'd like to sign up for this attorney-led trademark registration service. While the company could do a better job of explaining exactly what clients do and don't receive during the process, they're still a big name in the industry with over 120,000 customers since 2009.
Rocket Lawyer has made some big changes to their trademark registration services since our last review, including lawyer assistance with every package. But, you'll have to be a premium member (with monthly fees) to get the lowest pricing, and you'll also pay extra for legal help if anything goes wrong with your application.
Trademark Engine starts off promising: complete a simple online application and register your trademark for under $100, with extra fees if you add on trademark searches or monitoring. Unfortunately, feedback from TE clients describes a pattern of surprise fees that get tacked on after sign-up - and without much customer support when problems arise. We recommend choosing a higher-ranked trademark registration service to save yourself some frustration.
Trademark Plus is not a service you should trust to do your trademark registration. The company continues to have an "F" rating from the Better Business Bureau, largely for failing to respond when clients have an issue. And, problems here are common, with many customers saying they had to start from scratch after wasting their time with Trademark Plus. Choose a different service to get your trademark registered.
Why bother registering your trademark at all? Can't you just go ahead and start your company, do business as usual, and hope for the best? Maybe, but you could be in for a big legal battle if you accidentally infringe on another business.
And, you'd be out of luck if another individual or company started doing business using your logo, slogan, or company name - because you'd have no proof that it originally belonged to you. For a variety of reasons, it's well worth the time to get your trademark registered and to pay for knowledgeable expertise while doing so.
So, which service should you choose as your partner in trademark registration? There are quite a few out there, and they're not all the same. Keep these factors in mind:
To help you protect your trademark, TopConsumerReviews.com has evaluated and ranked the best registration services available today. We're confident that this information will make it easy to get your trademark registered affordably and accurately!
Select any 2 Trademark Registration Services to compare them head to head
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