Lulus Review

Sunday, May 18th

2025 Wedding Dress Store Reviews

Lulus

• Prices range from $89 to $522
• 30 wedding dresses to choose from
• Free shipping on orders over $50
• Free 3-day shipping on orders over $100
• Unfiltered reviews on dresses
• "A” Better Business Bureau rating

The idea for Lulus was born in 1994. The owners almost considered opening a coffee shop instead, but their love of shopping won out and the first Lulus opened in 1996. They launched their online store in 2005 and have been growing steadily ever since. The company sells everything from women's shoes to swimsuits to wedding dresses. If you're looking for chic, stylish, fairly-priced clothing, Lulus has something for everyone and every occasion.

Small selection

Wedding dresses aren't Lulus' bread and butter, but they do have a selection with some beautiful gowns. There are 30 dresses to choose from, all ready to ship so you don't have to wait for the dress to be made first. The dress sizes range from XXS-3X and all of them come in either white, black, or beige. All of the dresses are floor-length and mostly traditional styles.

Helpful sizing information

Not every dress you see will have all sizes in-stock. Click on a dress you're interested in and you'll see the color choices, available sizes, description, size and fit details, and model information. We really appreciate it when you can see the dress on the model and then find out their height, bust, waist, hip, and the size they are wearing in the photos. This can be one of the best ways to gauge your own size.

Simple, inexpensive wedding gowns

The wedding dress selection at Lulus ranges in price from just $89 to $522. The least expensive dresses sometimes have additional color options because they could also be used as a bridesmaid dress or for any other formal occasion. They aren't as formal as some fanciful gowns we've seen elsewhere. Lulus doesn't have a lot of choices for dresses that are layered with tulle or that have big skirts or long trains. Most of what you find here is simple, sleek, and elegant, but not especially unique. Even the most expensive dress is a mermaid style with floral embroidery and off-the-shoulder sleeves, but it isn't something you'd only find here. If you're on a budget, you can easily get a pretty wedding dress for $200 or less, so this will be great for some people.

Free shipping

For first-time subscribers, you can submit your email address and get 15% off your next Lulus' order. This is always a good idea if you want to save a bit of money. You'll get free shipping on all orders over $50 and free 3-day shipping when you spend over $100.

30-day returns

If you need to return your wedding dress to Lulus, it needs to be unwashed, unworn, and in new condition. Return packages need to be postmarked within 30 days for the order delivery to be accepted. If you send it back within 10 days, you'll qualify for free return shipping. The company doesn't mention anything about restocking fees, so you should be able to get all your money back if you return your wedding dress promptly.

Reviews on all dresses

All the wedding dresses from Lulus have unfiltered customer feedback, which we love. Oftentimes this is either not information that's provided at all, or some products haven't had any reviewers yet. On all clothing at Lulus, you can read if the buyer felt that the fit runs small, true to size, or big, what size they ordered, the color, what the event was, what they would rate it out of 5 stars, their opinion of the item, and a photo of them in it if they choose to upload one. They can also add their height, weight, and other personal measurements so you get an idea of what size might be best for you. This is invaluable information when purchasing something as important as a wedding dress.

"A” Better Business Bureau rating

A good portion of the negative complaints this company receives tend to come from outside of the United States. This could be due to the fact that their warehouse is in Pennsylvania and there are more difficulties with shipping out and returning orders. Our best advice is to refer to the reviews on the individual dresses to see what people have to say and rely more on that. The Better Business Bureau gives Lulus an "A” rating, which is reassuring.

Could be a win

We wish Lulus had a bigger inventory of wedding dresses. It's great to find a place with ready-made options for those who are in more of a hurry. The company also gets positive reviews on their wedding dresses, so that's a huge plus. If you find something you love here, then that's a win. We like Lulus and don't see any reason not to shop here if you're excited about a dress you find. However, since they don't have as big of a size range as some companies and their inventory has fewer dresses, they've not earned one of our highest ratings.