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The Best Wig Stores

Where Can You Buy the Best Wigs Online?

Wigs have been an integral part of human culture for centuries, serving a variety of purposes ranging from fashion to medical needs. In recent years, wigs have gained popularity and become more accessible to a broader audience.

Why are you shopping for a wig? Most people think of hair loss and other medical reasons for wearing one. You could be looking to regain some self-esteem after undergoing chemotherapy or discovering that you suffer from alopecia. You're not alone. Millions of people every year buy a wig exactly for this reason, and there's nothing wrong with wanting to look a certain way.

Sunday, March 23rd

2025 Wig Store Reviews

Wigs Review Top Consumer Reviews Best-In-Class Blue Ribbon Award 5 Star Rating

Wigs

5 Star Rating Top Consumer Reviews Best-In-Class Blue Ribbon Award

Wigs, a Dallas-based company with over 25 years of experience, offers an extensive range of wigs, toppers, extensions, and accessories, catering to women, men, and kids. With over 1,100 wigs to choose from and a wide variety of hair fibers, including synthetic, heat-friendly synthetic, human hair, and human/synthetic blends, they aim to provide the ultimate wig shopping experience. The store features buying guides and how-to videos, making it easy for both beginners and experts to find the perfect fit. Customer reviews, often with user-submitted photos, can give you the extra help you need to choose the right wig. With competitive prices, a price-match guarantee, and a hassle-free 30-day return policy, Wigs has earned its thousands of five-star reviews and earns our #1 ranking among wig stores.

Wig Outlet Review 4.5 Star Rating

Wig Outlet

4.5 Star Rating

Wig Outlet is your ultimate destination for discounted wigs. This haven for budget-minded wig enthusiasts offers jaw-dropping deals of up to 70% off on hairpieces, hair toppers, hair extensions, and hair care products. You can return your wig within 30 days, with no hefty restocking fees like the ones you'll find at competitors' stores. Wig Outlet has earned thousands of perfect scores from happy clients,

Headcovers Review 4 Star Rating

Headcovers

4 Star Rating

Headcovers, a pioneering wig store, has been offering fashionable hats and wigs for chemo patients and other individuals with hair loss for over 23 years. With around 1,000 wigs to choose from, Headcovers caters to a diverse clientele and their compassionate service, informative resources, and empowering mission have resulted in over 150,000 five-star reviews and an "A+" rating from the BBB. While the return and exchange policies here have some limitations, Headcovers remains a highly recommended option for those seeking quality wigs with a personal touch.

Best Wig Outlet Review 3.5 Star Rating

Best Wig Outlet

3.5 Star Rating

Best Wig Outlet has been offering discounted wigs, hair extensions, and costume wigs for over 20 years. They provide a wide selection of options from popular brands and have approximately 2700 wigs available, both synthetic and human hair, with prices between $20 to over $4,000. Best Wig Outlet has an "A+" rating from the BBB and offers customer service via phone during regular business hours. They have a 7-day return policy, although some customers have mentioned challenges with getting refunds. Overall, Best Wig Outlet is a reputable option with a vast selection and competitive pricing.

Fortune Review 3.5 Star Rating

Fortune

3.5 Star Rating

Fortune, based in Brooklyn, New York, has been offering human hair wigs, toppers, extensions, and accessories since 1998. Prices start at $200 for extensions and $1,100 for wigs - and there are only a handful of options to consider. Fortune's "We're Not Happy Till You Are" policy offers an excellent 30-day return window, and they also provide in-house wig repair services. While this wig shop's inventory is small, customers praise their natural-looking wigs, comfortable wear, and excellent customer service. If you're set on getting a high-quality Remy hair wig and your budget is over $1,000, Fortune can exceed your expectations.

Beauty Trends Review 3 Star Rating

Beauty Trends

3 Star Rating

Beauty Trends, a wig store with over 30 years of experience, offers a collection of more than 200 wigs, mainly catering to women. You can easily navigate their website and find the wig you're looking for with helpful filters, and the product listings include pictures of real people wearing the wigs, providing a better idea of how they'll look. Prices range from $19.99 to $2,350, and orders over $59 qualify for free shipping. Despite a less-than-perfect grade from the BBB, Beauty Trends generally gets positive feedback from its customers - but the return and exchange policy here could be more customer-friendly. Although you'll find a better wig selection elsewhere, Beauty Trends has many loyal customers and isn't a bad option overall.

Vogue Wigs Review 2.5 Star Rating

Vogue Wigs

2.5 Star Rating

Vogue Wigs has been in the wig business for over 20 years, offering a wide variety of wigs, hairpieces, and accessories. They have nearly 3,000 wigs to choose from, including options for men and children, priced competitively within the industry. While their website is easy to navigate and shop, Vogue Wigs has some recent customer complaints that have gone unanswered, dropping this wig store well out of its former first-place ranking. Although Vogue Wigs still has some loyal, happy customers, other higher-ranked wig retailers are a better bet as your go-to source of wigs.

Paula Young Review 2 Star Rating

Paula Young

2 Star Rating

As one of several wig stores owned by Specialty Commerce Corporation, Paula Young offers over 600 synthetic and human hair wigs ranging in price from $29.99 to over $4,500, all covered by the retailer's 150% price match guarantee. Despite having a great selection, Paula Young doesn't get much love from customers or from the BBB, due to some ongoing shady business practices, poor wig quality, expensive return costs, and overall disappointing customer service. Because you'll have a better experience buying a wig from a higher-rated retailer, we can't help but keep Paula Young's below-average ranking here.

ReWigs Review 1.5 Star Rating

ReWigs

1.5 Star Rating

ReWigs is a wig store that has been around for over 10 years, offering a variety of human hair and synthetic wigs worldwide. They have a large inventory of around 4,500 wigs, with prices ranging from $39 to $550, and customers can easily filter their search based on preferences for color and length. However, the website appears unprofessional, with typos and non-native English phrasing, and the low pricing for human hair wigs raises doubts. Suspicions confirmed: the BBB has given ReWigs an "F" rating due to poor product quality and unresponsive customer service. It's safer to consider other wig stores instead of taking a risk with ReWigs.

Wigsbuy Review 1 Star Rating

Wigsbuy

1 Star Rating

Wigsbuy carries over 1,500 wig options, with prices ranging from $38 to $730. While their website experience has improved since our last review, the site still has issues with broken English, misleading product photos, and unrealistic perfect five-star ratings on every product. Wigsbuy raises concerns about quality and authenticity, as customer reviews indicate widespread problems with orders, refunds, and returns. Skip Wigsbuy and consider more reputable wig stores with better customer feedback.

Compare the Best Reviews

Continued from above...

Then again, you could wear a wig for cultural or religious reasons. This can make your wig-shopping even more detailed, as you look for styles that meet your faith's requirements or that allow you to blend in with others in your culture.

But, today's wig shoppers are often looking for something entirely different: fashion and convenience. Is there any quicker way to change your overall vibe than to have a completely different hairstyle (and color)? Especially if maintaining your natural hair is time-consuming and expensive, wearing a wig (or having a collection of several) can get you out the door more quickly for work, switch your look from "day at the office” to "night on the town”, and save you the time you might normally spend on your hairstyle.

No wig stores near you? No problem. There are many online wig shops that give you access to the latest styles and traditional favorites from the privacy and convenience of your own home, whenever you feel like shopping. But which ones can you trust to deliver a high-quality wig that's going to fit right the first time and last for many years?

Here are some ways you can sort through various wig retailers and choose a winner:

  • Variety. Look for a store that offers a wide range of wig styles, lengths, and colors to suit different preferences and needs.
  • Tools. If you're a first-time wig shopper, you might need a little extra help to get the right fit. Look for a wig store that doesn't expect you to already know everything and offers some help like measurement or fit guides.
  • Return and Exchange Policies. Consider stores that have clear and fair return or exchange policies in case the purchased wig doesn't meet your expectations.
  • Reviews. Look for what other customers have had to say, about the wigs themselves and about the store as a whole. The more feedback there is to consider, the easier it is to find a high-quality wig (from a top-notch retailer).

Buying a wig can be a significant financial commitment, so the experts at Top Consumer Reviews have done the work to identify the best - and the worst - options among today's most popular wig stores. Focus on the highest-ranked stores as you shop, and your new wig will be on its way and making you look fantastic in no time!

The Best Wig Stores Compare Wig Stores Compare Wig Store Reviews What are the best Wig Stores Best Wig Store Reviews

Wig Store FAQ

Wigs might be purchased as an alternative way to easily style your hair, to cover up baldness or hair loss, or even to use for a costume. While most wigs are purchased by and for women, there are options for men and children as well.
Medical wigs don't differ much from normal human-hair wigs. They are meant for people experiencing hair loss from alopecia, chemotherapy, or other illness. They often include a cap and base that are specifically made for a sensitive scalp.
Wigs are made of either synthetic material or human hair. Synthetic wigs are made of plastic or acrylic fibers that look like hair. Human hair wigs are made from literal human hair, usually sold or donated by women in other countries who either need a way to make some extra income or who have shaved it off as part of a religious ceremony.
It is best to measure the circumference of your head so you can accurately use size guides that different retailers provide. Some come with sizing as general as "adult man”, "youth girl”, etc. so these types of wigs will usually have some type of adjustable feature to make sure it fits snugly on your head.
Most wigs have an adjustable velcro strap that allows you to comfortably place your wig to fit your head size and shape. Others come attached to a cap that fits tightly on your head. Most wig retailers also sell adhesive bands or clips that can be used to keep your wig in place.
You can expect to pay anywhere from $20 - $2,000 for a wig. The biggest factor in pricing is whether your wig is made of synthetic or human hair. Synthetic wigs look less natural and cost much less to make, therefore making them cheaper. Human hair wigs are usually at least a few hundred dollars and make it harder to tell whether you're wearing a wig or your natural hair.
If you have a synthetic wig, you'll need to purchase wig shampoo and conditioner. Mix the wig shampoo with cool water and dip the wig up and down in the mixture. Carefully rinse the wig in cool water and repeat the process with the wig conditioner. Rinse again and then pat dry and hang the wig loosely to dry at room temperature. With a human hair wig, you can apply a small amount of mild, high-quality shampoo to the hair (avoiding the scalp area) and carefully comb it in a downwards motion. Avoid scrubbing, twisting, or massaging the shampoo into the wig. For drying, first pat the wig with a towel to soak up as much of the water as possible, and then hang dry the wig on a wig stand or with a blow dryer on your head if you are in a hurry.
Most wig retailers have a return policy that allows customers to send back their product if they are unsatisfied. Oftentimes these returns come with a restocking fee, so be sure to read the return details for a wig from whatever company you choose to buy from.
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The Best Reviews of Wig Stores