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Picked Review

Wednesday, February 28th

2024 Wine Club Reviews

Picked Review 2 Star Rating


2 Star Rating
  • Shipment prices range from $120 to $240
  • 9,000+ wine options
  • Quiz-based algorithm
  • Free shipping
  • Sales and discounts available

Wine is an online retailer that offers a wine subscription service called "Picked" . Unlike other personalized wine subscriptions, Picked relies on wine professionals, or personal sommeliers, to select wines for each customer based on their preferences.

Flexible wine club

The subscription is highly flexible, allowing customers to choose the frequency of shipments, set the mix of red and white wine, and set a preferred price per bottle by wine color. Shipment prices vary based on preferences and range from an average of $20 per bottle to an average of $40 per bottle. Customers can pause, cancel or update their subscription at any time.

Quiz-based algorithm for wine selection

To get started with the Picked subscription, customers begin with a quiz that asks questions such as where a customer is in their wine journey, what types of wine they would like to receive, and how adventurous they are when it comes to wine. Customers also get to choose specific grapes that they like, love, or could live without. After receiving the wines, customers can update their preferences on their Picked settings page. Any ratings you add for wines you've received will be visible to your personal sommelier to assist them in the next round of wine options picked just for you.

One option and flexible pricing

In terms of pricing, Wine's Picked is pretty straightforward. The wine club shipments consist of six bottles and the average price per box is $150, which equates to $25 per bottle. However, the cost can be adjusted to the recipient's liking, with options ranging from $120 to $240 per box. The final price will depend on the cost of the wines included in the box, and the recipient can modify their chosen price point at any time through their account settings. It's worth noting that shipping is free of charge with Wine's subscription.

Tailor-made for individuals

Picked by Wine stands out as an option that promises to offer over 100 times more wine than the average subscription service. They offer a range of organic, critically acclaimed, or even Chardonnay-only options. The subscription is tailored to the customers' particular preferences. The company collects feedback from subscribers after they've tasted their wine, using it to make better selections for future shipments. The company guarantees subscriber enjoyment and allows them to set the price, frequency, and mix of reds and whites.

Best Wine Clubs

9,000+ options for unique bottles

While Wine is pared-down compared to some options in our review, that makes it easy to navigate. With only one club, and one box option of 6 bottles, there's no question about what you're getting. And, if you're looking for individual bottles, Wine offers a variety of wines for purchase on their "Discover'' page. They have over 9,000 individual options for red wine, which is the most bottles available in a shop for this evaluation. We compared their prices for red wine to other shops in our review and found that the prices at Wine ranged from $12 to $1,870. This is a fantastic range of options for budget-friendly wines as well as premium options. They also offer a range of glassware, dessert wines, and tasting sets to complete your home bar in a one-stop shop.

Sales and discounts available

In terms of deals, Wine's Picked offers an introductory offer of $50 for new customers. On top of that, they have a referral program that offers customers a $30 credit if they recommend Wine to a friend who signs up. Adding the free shipping offered here, it's clear that they're working to provide a good value for your subscription fee.

Customers warn others to stay away

In terms of customer feedback, Wine's Picked doesn't stack up. Despite the great benefits available with Wine overall, customers and the BBB say the company isn't worth it. The company only has a "D-" rating from the BBB and it doesn't rate over 1.5 stars on any third party review site. Customers across the board complain about shipping times and many note that the sales or discounts that are available on the site won't apply during purchase. Multiple reviewers also complained about the lack of response from customer service and the inability to get a refund when problems arose.

Most wines but worst ratings

Overall, Wine's Picked subscription service offers a unique approach to personalization. While the subscription allows customers to set the frequency of shipments, preferred price per bottle, and mix of red and white wines, it has a host of problems that don't make this company an ideal choice. Wine has received negative feedback from customers, particularly in regard to shipping and customer service. With no ratings higher than 1.5 stars, Picked by Wine is one of the lowest clubs on our list.

Where Can You Find the Best Wine Club?

Whether you're looking for a cool way to discover new and unique wines from all over the world, or you're looking to level up your nose and taste for wine, a wine club is a unique and exciting way to explore the wide world of sommeliers. Wine has so many intricacies and nuances that make it such a fascinating beverage. From the type of the grapes to the winemaking techniques used, every aspect of wine plays a role in its taste and character.

If you're a wine fan already, you may already know about wine pairings and the fun of choosing a wine for dinner or dessert. However, if you're new to wine and want to explore all the flavors in a wine club, you can look forward to novel ways to enjoy your meals and snacks with a little red or white on the side. In a good wine club, you can find out more about all the best wines and the different ways to experience them.

The Best Wine Clubs Compare Wine Clubs Compare Wine Club Reviews What are the best Wine Clubs Best Wine Club Reviews

Wine Club FAQ

A wine club is a membership that delivers wine to you on a regular basis and without any long term commitment. The majority of these clubs simply require you to cancel your membership prior to your next shipment. The fine print of each club should be perused before making a final decision.
The idea of a wine club is to provide delicious new wine brands and flavors that most consumers wouldn't otherwise have access to. Whether the wine originated from California's popular Sonoma Valley or a small and quaint village in Southern France, customers can take care in knowing that each wine is selectively handpicked by wine connoisseurs with great care.
The frequency of a wine club delivery really depends on you. Some wine club memberships offer a variety of flexibility in terms of options. Choose from monthly, semi-monthly, seasonal, or quarterly depending on your needs and budget.
On average, wine clubs start around $7 per bottle and up. The cost of shipping is also something to consider before buying. Most companies charge a flat rate fee for each delivery, while others provide free shipping. Wine club shoppers will find the option to pay in full or be charged at each delivery.
If your wine club delivery shows up damaged or missing you simply need to contact the customer service department. The bulk of wine club membership are very customer oriented and want to fix any problems that might occur during transit.
Typically, all wine club memberships include tasting notes. Tasting notes allow the wine taster to learn about the winery and history of the establishment. Generally, the aromas and flavors will also be listed along with food pairing.
Sangria is a very well-known drink that features wine. Here's one popular recipe:
  - 1 (750-mL.) bottle or sweet red or white wine
  - 1 c. orange juice
  - 1/2 c. brandy
  - 1/4 c. granulated sugar
  - 1 orange, sliced
  - 1 apple, sliced
  - 1 c. blueberries
  - 1 c. sliced strawberries
  - Other fruits if so desired
  - 1 (12-oz.) can seltzer
In a large pitcher, mix together wine, orange juice, brandy, and sugar then stir in oranges, apples, blueberries, and strawberries. Refrigerate until ready to serve, preferably 2 hours. Top off with seltzer before serving.
Wine clubs can be a great gift for the wine lovers in your life and those hard to shop for family members. Imagine delicious, hard to find and unique, wine arriving each month to your gift recipient. Wine clubs can also make a wonderful business gift for your special client.
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Continued from above...

One of the primary benefits of joining a wine club is that you'll receive a selection of carefully curated wines on a regular basis, usually monthly or quarterly. You can have these wines at home, share them with friends and family, or simply savor them on your own. From the fruity, bold flavors of a Cabernet Sauvignon to the delicate, floral notes of a Riesling, there is truly a wine for every taste.

The best part about wine clubs is that they offer the chance to try different types of wines that you might not have come across otherwise. They often have exclusive access to wines that you can't find in stores or restaurants, which can broaden your horizons and expand your palate.

Joining a wine club is also super convenient. Instead of spending time and energy searching for new wines to try, you can rely on the expertise of the club's curators to provide you with a regular supply of high-quality wines. Plus, they often offer educational resources like tasting notes and food pairing suggestions, so you can learn more about wine and become a bit of an expert yourself.

If you're ready to say "Cheers" and celebrate a new Wine Club membership, we're totally on board. But with so many online clubs to choose from, it can be hard to know where to start. Here are a few important factors to consider to help you find the best fit for you:

  • Cost. What are the prices like? Are you being charged a fair price for the subscription based on the wines you'll receive? How do individual bottles stack up against pricing from other companies?
  • User-friendly shopping. Is the website difficult to navigate? Can you easily find the wine or club you're looking for?
  • Flexibility. Are you looking for an ongoing membership? Or are you looking to purchase a prepaid short-term club option? Perhaps you are looking for a club that lets you join some months and skip others? Thinking about the flexibility you want from your wine club will help you decide where to shop.
  • By the bottle. Are you only looking for a wine club that will ship you new flavors? Or are you looking for a place where you can enjoy club shipments as well as buy wine by the bottle? Some businesses offer deals for your membership that reduce by-the-bottle prices, which may help you as you look through the options.
  • Other products. Are you looking for more than just wine? Some club sites offer other memberships to foods, flowers, and more. Additionally, some wine club memberships offer a ship with not only additional wines but products like glassware to help you build your home bar.

Top Consumer Reviews is here to make the process of finding your next wine club a breeze. We have reviewed and ranked the best wine clubs out there today. We hope this information helps you feel ready to pop the cork and enjoy a glass of your next favorite wine as soon as possible!

Compare Wine Clubs

Select any 2 Wine Clubs to compare them head to head

  • Gold Medal Wine Club
  • Firstleaf
  • Wine Access
  • Cellars Wine Club
  • Amazing Clubs
  • The California Wine Club
  • Bright Cellars
  • Plonk Wine Club
  • Wine of the Month
  • International Wine Club
  • Wine Awesomeness
  • Harry & David
  • Picked
  • Vinesse Wines
Gold Medal Wine Club vs Firstleaf Gold Medal Wine Club vs Wine Access Gold Medal Wine Club vs Cellars Wine Club Gold Medal Wine Club vs Amazing Clubs Gold Medal Wine Club vs The California Wine Club Gold Medal Wine Club vs Bright Cellars Gold Medal Wine Club vs Plonk Wine Club Gold Medal Wine Club vs Wine of the Month Gold Medal Wine Club vs International Wine Club Gold Medal Wine Club vs Wine Awesomeness Gold Medal Wine Club vs Harry & David Gold Medal Wine Club vs Picked Gold Medal Wine Club vs Vinesse Wines Firstleaf vs Wine Access Firstleaf vs Cellars Wine Club Firstleaf vs Amazing Clubs Firstleaf vs The California Wine Club Firstleaf vs Bright Cellars Firstleaf vs Plonk Wine Club Firstleaf vs Wine of the Month Firstleaf vs International Wine Club Firstleaf vs Wine Awesomeness Firstleaf vs Harry & David Firstleaf vs Picked Firstleaf vs Vinesse Wines Wine Access vs Cellars Wine Club Wine Access vs Amazing Clubs Wine Access vs The California Wine Club Wine Access vs Bright Cellars Wine Access vs Plonk Wine Club Wine Access vs Wine of the Month Wine Access vs International Wine Club Wine Access vs Wine Awesomeness Wine Access vs Harry & David Wine Access vs Picked Wine Access vs Vinesse Wines Cellars Wine Club vs Amazing Clubs Cellars Wine Club vs The California Wine Club Cellars Wine Club vs Bright Cellars Cellars Wine Club vs Plonk Wine Club Cellars Wine Club vs Wine of the Month Cellars Wine Club vs International Wine Club Cellars Wine Club vs Wine Awesomeness Cellars Wine Club vs Harry & David Cellars Wine Club vs Picked Cellars Wine Club vs Vinesse Wines Amazing Clubs vs The California Wine Club Amazing Clubs vs Bright Cellars Amazing Clubs vs Plonk Wine Club Amazing Clubs vs Wine of the Month Amazing Clubs vs International Wine Club Amazing Clubs vs Wine Awesomeness Amazing Clubs vs Harry & David Amazing Clubs vs Picked Amazing Clubs vs Vinesse Wines The California Wine Club vs Bright Cellars The California Wine Club vs Plonk Wine Club The California Wine Club vs Wine of the Month The California Wine Club vs International Wine Club The California Wine Club vs Wine Awesomeness The California Wine Club vs Harry & David The California Wine Club vs Picked The California Wine Club vs Vinesse Wines Bright Cellars vs Plonk Wine Club Bright Cellars vs Wine of the Month Bright Cellars vs International Wine Club Bright Cellars vs Wine Awesomeness Bright Cellars vs Harry & David Bright Cellars vs Picked Bright Cellars vs Vinesse Wines Plonk Wine Club vs Wine of the Month Plonk Wine Club vs International Wine Club Plonk Wine Club vs Wine Awesomeness Plonk Wine Club vs Harry & David Plonk Wine Club vs Picked Plonk Wine Club vs Vinesse Wines Wine of the Month vs International Wine Club Wine of the Month vs Wine Awesomeness Wine of the Month vs Harry & David Wine of the Month vs Picked Wine of the Month vs Vinesse Wines International Wine Club vs Wine Awesomeness International Wine Club vs Harry & David International Wine Club vs Picked International Wine Club vs Vinesse Wines Wine Awesomeness vs Harry & David Wine Awesomeness vs Picked Wine Awesomeness vs Vinesse Wines Harry & David vs Picked Harry & David vs Vinesse Wines Picked vs Vinesse Wines
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