Jared vs Diamond Wave for April 2019

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Jared vs Diamond Wave

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If you've purchased a loose diamond before, you know that it's both an art and a science. Carat size, color, certification, depth, symmetry, retail mark-up, and many other factors determine the ultimate price of a diamond.

Most retail diamond stores are typically equipped to provide you with only 2 or 3 choices of stones in your desired size and price range. That means that you'll most likely have to drive between several retail locations, trying to find a diamond that you can afford and feel confident about.


Jared, founded in 1993, is a popular jewelry store chain that runs many commercials with catchy jingles. They also offer an abundant selection of diamonds via their online store. We think shoppers will like their loop technology that allows the customer to look closely at each actual diamond picture to observe the presence of flaws to the visible eye. We thought this was a great option and it seemed to work pretty well. Many say that the trick to finding a good value on a diamond is choosing one that has inclusions but that are not visible on the surface of the diamond - Jared's technology does a good job of allowing shoppers to feel comfortable with their purchase.


  • 14,524 diamonds available for purchase
  • 30 day money back return policy on non-custom jewelry
  • GIA, IGI, AGS certified diamonds
  • 250 engagement settings
  • Actual pictures
  • Diamond certification letters attached
  • A+ BBB rating

Navigating Jared's website is pretty straightforward. Shoppers may choose from 10 different stone shapes, the carat size, price, color and clarity. Additional options including narrowing the selection by polish symmetry and lab certification. The search results may be further organized in ascending or descending order based on size, price and more. Overall, the website does the trick of allowing shoppers to find what their looking for.

In our sample efforts we noticed that many of Jared's diamonds are in the 1 to 2 karat range so for those looking for something larger they may need to shopper a higher ranked company for better selection. The prices also seemed a bit heftier than some of the higher ranked companies.

However, if you're not satisfied with your purchase, Jared's offers a 30 day return option on non-custom jewelry. Please read the fine print before making a purchase.

If you love the idea of using a loop to look for noticeable inclusions than you'll love the online technology that Jared's brings to the diamond market.

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Diamond Wave is a little newer to the online diamond market than some of the other companies reviewed. They bring to the table an expansive diamond selection and a strong Better Business Bureau rating of A+. This is a family owned company that takes pride in customer service. The only down side is that we could find any method to select a setting for our diamond of choice.


  • 4,865 diamonds available for purchase
  • 45 day money back return policy
  • GIA only certified diamonds
  • No option to set the diamond
  • Simulated pictures
  • Diamond certification letters attached
  • A+ BBB rating

Diamond Wave has a clean and clear website that is easy on the eyes and definitely appealing. Their diamond search engine is straightforward with the option to narrow your search by shape, cut, color, clarity, carat, size and price. Additional options include polish, symmetry, table and depth.

Diamond Wave only offers GIA certified diamonds so that shoppers can know they are buying with confidence. The company also offers a 45 day money back guarantee but, like many jewelers, excludes custom and engraved work.

With nearly 4,900 GIA certified diamonds we like Diamond Wave for the loose stone shopper. For those wanting to select a diamond and then a matching setting, we wished this company offered this option or at least made it a more straightforward obvious choice, if it does exist. We also didn't see, in our sampling, many affordable options. This may be attributed to the high quality certification that comes with these diamonds.

If you are in the market for a GIA certified loose diamond and like a family owned business, this company is worth closer look.

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While the task of finding the right diamond has traditionally been a frustrating and time-consuming process, the internet has made all this much easier. With the introduction of online diamond stores in the last few years, you now have access to thousands of diamonds, and can easily choose the color range, clarity, cut, and more that you're looking for. You can also compare several diamonds at the same time to find the best diamond at the best price.

Not all online diamond stores are the same. Before making your big diamond purchase, you should consider the following:

  • Selection. How large is the diamond selection? Will there be a substantial selection of all diamond cuts in various grades and color?
  • BBB Rating. What kind of history does the company have with their customers?
  • Return Policy. If your diamond purchase shows up at your doorstep but doesn't dazzle you, will you be able to return it for a full refund?
  • Settings. Will you be able to set your diamond purchase in a beautiful mounting, if so desired?
  • Diamond Certification. What lab certification companies review the diamond selection? Will you be buying the best quality diamond for the money?

TopConsumerReviews.com has reviewed and ranked the best Diamond Stores available today. We hope these reviews help you find the perfect diamond that you're looking for!

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