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      July 12, 2020

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Magoosh vs Kaplan

To help you find the Best GMAT Test Prep Programs, provides you with an in-depth comparison of Magoosh and Kaplan.

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Prepare For Your Next GMAT Exam with Magoosh Today! Who has the best GMAT Test Prep program? The Graduate Management Admission Test (GMAT) is a test that predicts how well students might perform in their MBA (Masters in Business Administration) program. The test scores are sent to graduate schools to assist with admission decisions. Students are assessed in their algebra, arithmetic, geometry, grammar, and multi-source data analysis skills.

For students hoping to get into certain business schools, their performance on the GMAT is critical. Having to retake such a long test - to improve a score - quickly adds up over time.

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5 stars


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From $219 to $799 Best-In-Class Blue Ribbon Award The term "Magoosh" may seem like a silly, unrelated word that has nothing to do with test taking. However, we learned that there is an old Persian word "magush", which means one who is highly learned, generous, and wise. The name of this test prep platform is simply a fun play on words.

Claiming the spotlight

Magoosh has been highlighted by many media outlets including the San Francisco Chronicle, The Telegraph, The Wall Street Journal, The Boston Globe, and WireAcademic for their study plans that help students taking the GMAT, MCAT, GRE, TOEFL, SAT, LSAT, and other comprehensive tests.

Score guarantee

Magoosh has a score guarantee that promises students will increase their GMAT score by at least 50 points if they get the premium membership. If not, they receive all of their money back. There is zero risk when trying out their services because of their 7-day free trial that lets students test out their platform. The trial gives students access to materials for a week to see if they like the teaching and review style before paying the full subscription price to continue using Magoosh.

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3 membership options

For those who decide to commit to a membership with Magoosh, there are three membership options to choose from. They include:

  • Premium Self-Study Program For $249, this includes access for one year to math, verbal, IR, and AWA materials. There are over 340 video lessons, 1,300 practice questions, 2 practice tests, score predictor and a 50-point score improvement guarantee.
  • Math + IR Self-Study Program For $219, this includes access for one year to Math + IR content, over 175 videos, over 720 practice questions, and a 3-point math improvement guarantee.
  • Guided Study Tutoring + Premium Program For $799, this includes a year of access to 6+ hours of tutoring, one-on-one video chat sessions, over 340 video lessons, over 1,300 practice questions, 2 practice tests, score predictor, and a 50-point score guarantee.


If you have plenty of time before taking the GMAT, you might want to keep your eye out for sales at Magoosh. Every once in a while they will provide a discount code to give deals on their courses. At the time of this review, students could get 20% off of all their courses at checkout. This is a great way to save money if you have the time to wait for a sale!v

Flexible options

We like the flexibility of the three plan options for students taking the GMAT. They cater to different learning styles and work well whether you like studying online by yourself or with face-to-face help from a tutor. Their content is affordably priced, considering how much information is given to the students along with a score guarantee. We were also happy to see that Magoosh has an A+ rating from the Better Business Bureau.

Highest rating

People who have used Magoosh say they increased their test scores with the study material and felt that explanations of concepts were clear and concise. Magoosh is definitely building confidence in their students by teaching them what they need to know for the GMAT. We highly suggest using Magoosh to study for the GMAT over any other test prep service.

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3 stars


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From $99 to $2,499

Kaplan has GMAT prep courses in the form of full courses or practice tests and questions. Kaplan advertises on their platform that their services are used in over 36 countries by 2 million+ students each year.

GMAT study options

Students can choose one or more of the following options when signing up for Kaplan:

  • Self-Paced Course ($599+)
  • Self-Paced PLUS Course ($799+)
  • Live Online Course ($1,249+)
  • Live Online PLUS Course ($1,649+)
  • Manhattan Prep In Person Class (1,399+)
  • One-On-One Tutoring ($2,499+)
  • Study Pack ($299+)
  • Practice Test - 4 pack ($149+)
  • Adaptive QBank ($99/month)

Over 140 hours of instruction

The Kaplan courses include over 140 hours of instruction and practice material for members. As you go through the material, the program recognizes your strengths and weaknesses, to adapt to your level and build from there. In addition, students are able to take 9 different full-length practice tests to identify areas they need to work on and experience what the GMAT might be like. They also have access to over 5,000 practice questions and GMAT prep books with extra practice and review.

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Higher score guarantee

As the GMAT is modified every few years, the Kaplan study course adapts to these changes to keep their content relevant to the most updated test. Kaplan guarantees that you'll get a higher score on your GMAT if you are taking it again after becoming a first-time Kaplan student. If you don't score higher than your baseline proctored exam score or official test score, they will either let you continue using their platform for free or give all of your money back. This should be reassuring for students paying a lot of money to use Kaplan's program.

Mixed feedback

We were concerned to see that Kaplan only has a C- rating from the Better Business Bureau (BBB). We found quite a few complaints from students that paid money and adjusted schedules for test prep classes that were later cancelled. However, as far as course material and the effectiveness of using Kaplan to prepare for the GMAT, they receive overall great responses from users.

Improve scores quickly

Our main hangup with Kaplan is that we found them to be expensive. If you have other resources up your sleeve for reviewing GMAT material before taking it your first time, this might not be a price-friendly starting place. We are disappointed by their low BBB rating, but we see the appeal in the materials offered here for students who need to improve their scores quickly. If you are needing to improve your GMAT score and aren't concerned about the cost, Kaplan is a good place to go.

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Each GMAT test costs around $250 and scores are sent to five different schools. Students will want to be well-prepared and get a satisfactory score the first time so they don't have to deal with the time and money it takes to complete the GMAT again.

The best way to secure a good GMAT score is to study all the relevant material ahead of time so you know what to expect. There are many fantastic online test prep resources specifically for helping students be successful when taking the GMAT. It may cost some serious time and money to use the materials found through a professional online program, but the confidence and knowledge you'll gain will be well worth it.

There are quite a few GMAT test prep services to choose from out there. Before buying a membership for one of them, we suggest you keep the following criteria in mind:

  • Cost. Is the price of the course reasonable for the amount of material you're getting? How do they compare to other GMAT test prep courses?
  • Instruction Method. Do you get one-on-one tutoring? Are there lectures you can watch for full concept explanations? Is everything online at your own pace?
  • Use of Materials. How long will you have access to the materials on the site? Will you have enough time to go through all the materials offered before taking the GMAT? has reviewed and ranked the best GMAT test prep programs available today. We hope this information helps you feel confident and improve your score when you take the GMAT!

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