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      February 20, 2019

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Jewelry Stores

  1. Helzberg Diamonds
  2. Super Jeweler
  3. Jared
  4. Reeds Jewelers
  5. Szul
  6. Jewelry
  7. Kay Jewelers
  8. Jewelry Television
  9. Diamond Delight
  10. Ice
  11. True Facet
  12. Netaya
  13. Diamonds International
  14. Palm Beach Jewelry
  15. Jeulia

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Super Jeweler vs Jewelry

Best Jewelry Stores

To help you find the Best Jewelry Stores, TopConsumerReviews.com provides you with an in-depth comparison of Super Jeweler and Jewelry.

To see ALL of our reviews for the Best Jewelry Stores, please Click Here

What's the best Jewelry Store? Every year, almost 40 million people shop online for jewelry - and with good reason! Why stand in line for over an hour during a peak season like Valentine's Day or Mother's Day, hoping that there might be something she'd like, when you can shop any time of day (or night) and get the world's best selection while sitting in your living room?

Today's best online jewelry stores make it almost unthinkable to shop at a local store. The lack of overhead with online jewelry means that they can bring you prices as much as 50% lower than what you'd find elsewhere. When you add in free shipping, extended return periods, and the same certifications and guarantees you get from a local jeweler, and it's easy to see why it makes sense to buy jewelry from an online store.

Continue reading below reviews

Best Reviews

2019

Jewelry Store Reviews

4.5 stars
Super Jeweler

SUPER JEWELER Visit Site

When you first visit the Super Jeweler site, you might be overwhelmed by the layout. You'll see flashing boxes, scrolling tickers, and jewelry shown with three different prices (list, Super Jeweler price, special or deal price). Don't click away or you'll miss some of the web's best-priced jewelry.

Super Jeweler is the only retailer we found with free shipping to every continent. Within the US, orders under $479 ship via DHL Smart Mail, up to $5000 goes by USPS Priority, and orders over $5000 get free express next-day delivery. Want extra savings? Keep an eye on the site; when we visited, there was a coupon code advertising a 10% discount on any order.

Super Jeweler's everyday prices are almost always lower than or the same as the most competitive jewelry stores online. And, the online shopping experience is better than most. When you select the category you want, you can easily sort through your options visually, and/or narrow down your results by metal, karats, ring size availability, price, gemstone, clarity, and much more. You'll definitely want to use those sorting options; in rings alone, Super Jeweler has more than 5,800 to choose from!

The only jewelry category where Super Jeweler doesn't keep pace with the competition is in watches and other accessory-type items. Super Jeweler only carries rings, earrings, bracelets, and necklaces.

Shoppers will appreciate Super Jeweler's availability: not only do they have agents available from 7am-7pm (Eastern) Monday through Friday and from 9a-6p on Saturdays, but their online live chat is accessible 24/7 - for those middle-of-the night "I forgot my anniversary is next week" panic attacks, perhaps.

And, customers who are using Super Jeweler for fine jewelry purchases are happy to find out that their items are protected by a Limited Lifetime Guarantee, which covers all products with diamonds and/or gemstones. This guarantee covers any side stone lost during the lifetime of either the purchaser or recipient, and any center gemstone or diamond lost in the first year of ownership. That's a great perk not offered by most jewelry stores.

Super Jeweler also exceeds expectations with their return policy. Their competitors usually accept returns within 30 days of receipt; Super Jeweler allows returns within 60 days of the shipment date as long as the items are in original condition.

How does Super Jeweler perform in actual customer reviews? Not surprisingly, the scrolling ticker-style reviews all showed 5-stars and glowing comments. When we looked at third-party review sites, though, we found a few less-than-perfect reviews. However, Super Jeweler had an average of 4.5 out of 5 stars in nearly 13,000 reviews within the last 12 months. Super Jeweler does get bonus points for having an "A+" rating with the BBB to go along with their other customer feedback.

We found lots of good reasons to shop at Super Jeweler and think you will too.

Visit Site

3.5 stars
Jewelry

JEWELRY Visit Site

Owned by Warren Buffett's The Richline Group and proudly declaring itself as "the largest jewelry manufacturer in the world", Jewelry has been offering "best of web pricing" on thousands of items for more than 15 years.

Unlike the majority of the jewelry stores we've shopped, Jewelry takes a very low-key approach to sales. When you first visit the site, you'll only see a few featured jewelry items to pique your curiosity, not row after row of images trying to get you to click. Already know what you're looking for? You'll probably need to click on the somewhat vaguely-named heading of Jewelry; most other jewelry stores break that heading out into categories. Why not this one? Because Jewelry has a unique focus on designers and collections.

Some of the renowned designers whose work is featured on Jewelry are:

  • Van Kempen
  • Sajen
  • Cristina Sabatini
  • Honora
  • Crysalis
  • Zoccai 925
  • Kabana
  • American West

Jewelry also offers a Collections page; you may find something whimsical like Star Wars or sparkly like Crystaluxe. You may enjoy browsing the New Arrivals and Deals headings, depending on whether you'd like to see what's trending or what's on sale.

For the typical shopper, it's the Jewelry page that gets the most attention. You can select specific categories from the drop-down, such as necklaces, rings, and earrings, or specific metal types like gold or silver. Shopping by price range is also available - especially helpful if you're shopping on a budget and don't know quite what you want to get that special someone. If you're looking for something on the spendier side, you can click on the "$500+" category under the Jewelry heading. When we shopped at this store, the most expensive item they carried was a 4 ½ Ct diamond bracelet for $2,381, though the original price was shown as almost $12,000!

Also, unlike many online jewelry stores, this retailer doesn't have a huge focus on engagement and wedding rings. They do offer them, but you'll have to do a little more clicking to get there. (Hint: click on Jewelry, then on Rings when you get the dropdown. You'll then need to hunt down the tiny "Filter By" towards the right side of the page. From there, you can click on wedding/anniversary or engagement, whichever you need.)

Jewelry keeps pace with the competition by offering free shipping on all orders, and with a 30-day return policy as long as the jewelry is in original, unused condition with all packaging and tags.

Unsurprisingly, Jewelry's customer feedback is also so low-key as to be almost unnoticeable. There were no testimonials on the website, practically no reviews anywhere else online, and a solid, reputable "A" grade with the Better Business Bureau. Maybe Jewelry just doesn't like to brag?

At the end of the day, though, being backed by such a large conglomerate as Berkshire Hathaway is nothing to easily dismiss, especially with a great reputation with the BBB. We think that Jewelry is a good choice for shoppers who want something unique and perhaps a little colorful, though not necessarily the best for couples waiting to say "I do" because of their limited focus on engagement and wedding rings and sets.

Visit Site

Continued from above

Of course, not every jewelry store is the same. Some specialize in "fashion" or "costume" jewelry; if you're looking for an inexpensive piece just to add some sparkle to a fun evening, or maybe an imitation item that won't break your heart if it gets lost, this type of jewelry might be perfect. Those stores are less likely to sell luxury, high-priced jewelry with precious metals and gemstones, however - so you may need to select a store that specializes in heirloom-quality craftsmanship and materials.

As you begin your search for the ideal online jewelry store, what should you keep in mind? Here are several criteria that can help you make your decision:

  • Selection. What does the store carry? Is it a limited range of rings, necklaces and earrings, or do they have options for men and children too?
  • Prices. How does the jewelry store measure up to the competition? Do they offer free shipping, pop-up discount offers, or any other promotions?
  • Quality. What do customers say about the jewelry they've purchased? Does it last, or have stones fallen out after a few wears? Are items marked as "diamond" authentic, or are they synthetic stones?
  • Return Policy. If you don't like the necklace, ring, or watch after you've received it, can it be returned? Will you have to pay a restocking fee?
  • Reputation. Are customers generally happy with their experience, both with the jewelry they received and with the customer service department if help was needed? Is the company easy to reach if there's a problem? Does the store have a rating with the BBB?

TopConsumerReviews.com has reviewed and ranked the best jewelry stores available today. Whether you're shopping for an engagement ring, a necklace for your significant other, or just a new bit of sparkle to add to your collection, we hope these reviews will help you find the right piece of jewelry at the right price!

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