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      December 15, 2019

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Deluxe vs 48 Hours Logo

Best Logo Design Companies

To help you find the Best Logo Design Services, TopConsumerReviews.com provides you with an in-depth comparison of Deluxe and 48 Hours Logo.

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Establishing a business identity is one of the most important, and most visible, aspects of a new venture. Your logo is the cornerstone of your business identity. Everywhere that you will market your company - whether it be on a website, through print advertising, on business cards, headlining company stationery, or even on billboards or television commercials - your logo conveys your company's image.

Are you looking for a logo that's more serious? Or whimsical? Casual? Or professional? There are many choices that need to be made when it comes to designing a logo. Everything from the logo color scheme, to the choice of graphics, and even the lettering font and size must blend together to produce your desired effect.

Continue reading below reviews

Best Reviews

2019

Logo Design Reviews

4 stars
Deluxe

DELUXE

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Cost:

Starting at $195 (Bronze package with 2 revisions)

If you're looking for a company that has been in the business of, well, business for a long time, you may want to check out Deluxe. With a history spanning over 100 years, most recognizably in the customized checks and other personalized business materials marketplace, Deluxe maintains an A+ rating and accreditation with the BBB. Clearly, Deluxe is no fly-by-night, newbie logo design company.

Getting started is easy: choose the package you want, complete Deluxe's Creative Brief, and expect to have concepts available for your review within five days. Deluxe offers four main packages for people looking to create or redesign their brand's image:

  • Bronze: for $195, this package includes 4 logo design concepts, 2 designers working on the project, 2 design revisions, vector image and 11 file formats.
  • Silver: for $395, this package gives you all of the features of Bronze and more. You'll get 6 total logo design concepts, 3 designers working on the project, unlimited design revisions, as well as black and white vector format and a package of stationery design (such as business cards, letterhead, envelopes, fax cover sheets).
  • Gold: for $645, this package includes all of the features of the Silver package, with the extras of 10 logo design concepts, 5 designers on the project, fonts and color codes, lifetime file storage, custom email signature design, and 1000 printed business cards.
  • Platinum: at the top of the packages, the Platinum sells for $995. Of course, all of the features of the Gold package are included, with one notable difference: you only get 1 logo design concept and 5 designers working on the project, but you get a hand-drawn illustration/mascot.

What's to love about Deluxe? Experience is key, and the Deluxe design team has created more than 70,000 logos for small businesses of all types. And, with over 4.5 million customers since 1915, Deluxe obviously knows what it takes to succeed.

Shoppers that do choose Deluxe can anticipate a professional, quality made logo but it may cost them more than other more economical options. Another thing to keep in mind when choosing Deluxe is that their 100% customer satisfaction guarantee only applies until the revision process starts - so if you choose a design and ask for a revision, you can't get a refund after that point.

Overall, Deluxe offers a good array of price points and options for your next logo design, and their long history means that they're a trustworthy choice for your business needs. Deluxe is well worth your consideration.

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2 stars
48 Hours Logo

48 HOURS LOGO

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Cost:

Varies

48 Hours Logo has been in the logo creation business for 4 years and offers a unique approach for their customers. This company calls the process of obtaining a conceptual logo design a "contest" which involves their many global freelance artists competing for the winning logo. We had trouble seeing the benefit of attempting to entice artists to work for us, the customer. We also had some concerns with the professionalism of the website and if the same lack of detail would be reflected in their logo designs.

48 Hours Logo has created more than 15,000 logos to date. The graphic artists are all freelance contractors that are located across the globe. Customers can financially incentivize these freelance artists to bid for their logo job.

The process of working with 48 Hours Logo is unusual. Here is what you can expect:

  1. Complete a simple form that describes the business and target audience, style, colors and more.
  2. Establish the "contest" price that you are willing to pay for a logo you may choose. The minimum bid starts at $99.00. 48 Hours Logo adds a 15% fee on top of the starting bid for their fee. Pay more for upgrades, privacy and participation as you see best.
  3. Choose the number of days you want the "contest" available for designs ideas.
  4. Update contact information.
  5. The typical turnaround is between a few hours to several days depending on the options chosen during the bid process.
  6. After all of the logos have been submitted, the customer may choose 3 logos for the revision stage. Customers will have 1 week to work with the 3 artists to tweak and improve the logos before selecting the "contest" winner.

We felt that the bidding and enticement required to get a fresh logo was a bit of hassle. How do new customers know what is necessary to truly attract a quality artist? We also had concerns with the number of grammatical errors on the website and why that had not yet been corrected in 4 years. The only method of communicating with 48 Hours Logo is via email. Customer refunds for unwanted logos are only optional if they do not receive a minimum number of conceptual ideas.

We struggled to get excited about working with 48 Hours Logo for our next project. The act of bidding for the best logo seemed like a game we weren't interested in. The website also lacked professionalism and the refund policy was a bit of a disappointment. For a hassle free, professional logo we recommend shopping some of the higher ranked companies in our reviews.

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Continued from above

And it's very important to design your logo right the first time. Changing a company's logo can be very expensive, in terms of time, dollars, and reputation.

There are a number of factors you need to consider when looking at logo design services. Some of these include:

  • Quality.  Are you working with a team of highly skilled graphic artists? Will they listen to your needs before working on your project?
  • Convenience.  How quickly will you be able to see your logos? What is the revision process? How many revisions are you allowed in your package?
  • Cost.  Although an effective logo is extremely important, chances are you don't have an unlimited budget. How expensive will it be to get a distinctive, impressive design?

TopConsumerReviews.com has reviewed and ranked the best logo design services available. We hope this information helps you create the corporate image you're looking for!

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