Deluxe vs Logo Bee for April 2019

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Deluxe vs Logo Bee

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Establishing a business identity is one of the most important, and most visible, aspects of a new venture. Your logo is the cornerstone of your business identity. Everywhere that you will market your company - whether it be on a website, through print advertising, on business cards, headlining company stationery, or even on billboards or television commercials - your logo conveys your company's image.

Are you looking for a logo that's more serious? Or whimsical? Casual? Or professional? There are many choices that need to be made when it comes to designing a logo. Everything from the logo color scheme, to the choice of graphics, and even the lettering font and size must blend together to produce your desired effect.

DELUXE

If you're looking for a company that has been in the business of, well, business for a long time, you may want to check out Deluxe. With a history spanning over 100 years, most recognizably in the customized checks and other personalized business materials marketplace, Deluxe maintains an A+ rating and accreditation with the BBB. Clearly, Deluxe is no fly-by-night, newbie logo design company.

Getting started is easy: choose the package you want, complete Deluxe's Creative Brief, and expect to have concepts available for your review within five days. Deluxe offers four main packages for people looking to create or redesign their brand's image:

  • Bronze: for $195, this package includes 4 logo design concepts, 2 designers working on the project, 2 design revisions, vector image and 11 file formats.
  • Silver: for $395, this package gives you all of the features of Bronze and more. You'll get 6 total logo design concepts, 3 designers working on the project, unlimited design revisions, as well as black and white vector format and a package of stationery design (such as business cards, letterhead, envelopes, fax cover sheets).
  • Gold: for $645, this package includes all of the features of the Silver package, with the extras of 10 logo design concepts, 5 designers on the project, fonts and color codes, lifetime file storage, custom email signature design, and 1000 printed business cards.
  • Platinum: at the top of the packages, the Platinum sells for $995. Of course, all of the features of the Gold package are included, with one notable difference: you only get 1 logo design concept and 5 designers working on the project, but you get a hand-drawn illustration/mascot.

What's to love about Deluxe? Experience is key, and the Deluxe design team has created more than 70,000 logos for small businesses of all types. And, with over 4.5 million customers since 1915, Deluxe obviously knows what it takes to succeed.

Shoppers that do choose Deluxe can anticipate a professional, quality made logo but it may cost them more than other more economical options. Another thing to keep in mind when choosing Deluxe is that their 100% customer satisfaction guarantee only applies until the revision process starts - so if you choose a design and ask for a revision, you can't get a refund after that point.

Overall, Deluxe offers a good array of price points and options for your next logo design, and their long history means that they're a trustworthy choice for your business needs. Deluxe is well worth your consideration.

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LOGO BEE

Logo Bee is a business logo and corporate identity design site for all business types. The home page is organized and insightful. Logo Bee has an equally organized process to design your logo. Simply fill out an application form and select a package. After your payment has been received, Logo Bee gets started on designing your logo. In 5 business days you are presented with the initial logo designs. Revisions are made until you are satisfied and the logo is finalized.

Samples are available on the site to browse one by one, or you can select the Logo Design Gallery to view by categorized industries.

Logo Bee offers 4 packages; Special, Silver, Golden, and Platinum.

  • The Special package is $298, which includes 6 logo design samples, 6 revisions and no refund.
  • The Silver package is $389, and includes 8 logo design samples, unlimited revisions and a money back guarantee.
  • The Golden package is $425 and includes the same features as the Silver package with a stationery design.
  • The Platinum package is $549; 8 logo designs, unlimited revisions, stationery design, camera ready art, money back guarantee and all files on CD shipped free by FedEx express.

Customer service is available by phone, fax, email or live support. The FAQ section is very informative and is categorized into 3 major sections. Logo Bee does have a refund policy based on your full satisfaction of their work. However, there is a $10 administration fee on all refunds and a few stipulations in which the refund policy will not be honored.

Logo Bee receives a lower rating than other sites because of their higher prices, complicated refund policy, and slower turn around time than other sites reviewed.

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And it's very important to design your logo right the first time. Changing a company's logo can be very expensive, in terms of time, dollars, and reputation.

There are a number of factors you need to consider when looking at logo design services. Some of these include:

  • Quality.  Are you working with a team of highly skilled graphic artists? Will they listen to your needs before working on your project?
  • Convenience.  How quickly will you be able to see your logos? What is the revision process? How many revisions are you allowed in your package?
  • Cost.  Although an effective logo is extremely important, chances are you don't have an unlimited budget. How expensive will it be to get a distinctive, impressive design?

TopConsumerReviews.com has reviewed and ranked the best logo design services available. We hope this information helps you create the corporate image you're looking for!



What a Quality Logo Can Do For Your Company

A brand is the perceived personality of a company as a whole and the logo helps identify that business via a design, word or symbol. A quality logo is imperative to the image of a company in a number of ways. No matter how wonderful the company and the products or services are, if you don't have a logo, or the one you do misses the mark, you could be in trouble.

Established
A quality logo design helps new businesses look and feel established. A professional looking business logo and marketing materials help make your new business more credible. This is important to growth and company success. This also increases the likelihood that customers will trust using your service or product.

Identity
Logos are also easier for customers to remember. A picture, symbol, or even words in a unique font, are much faster to memorize and be identified with than a company name. Also, the use of graphics in a logo can help explain to customers what you have to offer - eliminating some of the questions or confusion when a new company name appears out of the blue. As consumers grow to know, like and recognize a logo they are more likely to respond positively to marketing efforts which could lead to sales and company success.

Credibility
Without a quality logo your company will appear unstable and fly-by-night. Your potential customers will feel uneasy and unsure if purchasing your product is a good decision and will wonder how long you'll be in business. Most people don't want to commit to something that isn't expected to be around in a few months or could be managed by those with shady intent. If you've considered designing your own logo, to save money, think again. An unprofessional logo will in turn make your business look unprofessional. Customers could perceive you as unable to create quality goods or services. Kind of the age old mindset that if you don't care what you look or how you represent the company you won't care about the product you're selling. Also keep in mind that if you plan to design your logo yourself and then switch it with a professional replacement, once you have a larger revenue stream, you'll only end up confusing the consumer. They'll question if someone bought out your company, if new staff have replaced those that they felt comfortable with before and if something negative happened that you're trying to hide. Avoiding a logo change, at all costs, is the best way to avoid creating negative attention.

In summary, a professional looking logo is important to the perception of your potential customers. Substituting a home grown logo today will lead to poor sales and customer confusion in the future.

 



Logo Design In The News

Joe Biden is running for president - and a lot of people are criticizing his 2020 campaign logo

Amid his announcement, one thing stuck out: the former Vice President's 2020 logo. A key motif in his logo is to replace capital "E" letters with three red stripes, invoking American flag imagery. ...

Published:  Thu, 25 Apr 2019 08:04:00 GMT



10 Signs That Your Business Needs a New Logo Design

It's almost impossible to overstate the importance of a logo. Logos are such a vital component of your brand that they are interwoven with the marketability, memorability, and overall success of your ...

Published:  Tue, 16 Apr 2019 17:00:00 GMT



Supreme & Swarovski Team Up For 25th Anniversary Box Logo Collection

The pieces are fairly simple and will contain the classic box logo design everyone has grown to love over the years. if you're hoping to cop one of these pieces, you can head over to the Supreme ...

Published:  Wed, 24 Apr 2019 07:41:00 GMT



How to Design the Perfect Logo

"A company's branding is an important part of its consumer-facing identity. No aspect of branding is more visible or immediately recognizable than a company logo," author Adam C. Uzialko says in a ...

Published:  Wed, 24 Apr 2019 14:05:00 GMT



Graphic design students help Energy Institute market electrification project in Rwanda

"Typography and Design Systems," last summer. The 15 students, who were in class for at least five hours of every day that month, were charged with not only coming up with a better name for the rural ...

Published:  Thu, 25 Apr 2019 08:17:00 GMT



Top story: MLB updates logo for first time in 27 years

Major League Baseball (MLB) has made its first changes to the league's logo since 1992. The new design has seen a change in colours to exactly match those found in the US national flag. "Major League ...

Published:  Thu, 25 Apr 2019 07:52:00 GMT



IKEA's iconic blue and yellow logo made "future proof" in subtle redesign by Seventy Agency

The challenge was to achieve these criteria without needing a re-registration of the trademark. The new logo also had to be similar enough to the old design that both could be used in close proximity ...

Published:  Thu, 25 Apr 2019 01:55:39 GMT




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