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      February 16, 2019

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Mystery Shopping Is A Big Business

In this decade, mystery shopping is one of the hottest trends found in any store. In the United States alone, the industry is valued at over $600 million with no signs of slowing down. Although practically every industry enlists the services of mystery shopping, the top companies known to hire secret shoppers, including retail, banking/financial, fast food and gas station/convenience store outlets.

Mystery shopping allows for individuals to pose as regular customers while they are, in fact, actually evaluating a business, product or service. Secret shoppers, also known as mystery shoppers, work on their own schedule and enjoy all of the conveniences that go along with being self-employed. In addition, secret shoppers often get to enjoy a host of products and/or services free of charge.

Although being a secret shopper can certainly be fun, much like any other job, the work is very serious. The goal of mystery shopping is to provide an unbiased evaluation regarding a company's customer service, product quality and/or availability and overall shopping experience. Generally, businesses use mystery shopping reports as a way of improving their company.

If you are searching for a mystery shopping job, it's a good idea to work with more than one company. This is especially true if you hope to receive a steady workflow. When you sign up with a mystery shopping company, you may be asked to sign a confidentiality agreement and/or permit the company to perform a background check.

When you receive an assignment as a secret shopper, you will be given a set of guidelines to follow during your evaluation. In most cases, you will also be given a questionnaire to complete that will serve as your evaluation. Most questions require standard, one word answers. Others, however, may require that you elaborate on a certain experience or explain your take on one or more business policies.

If you plan to make mystery shopping either a part or full-time career, you will need to act professionally, uphold every aspect of any/all contracts, remain motivated to work hard and take pride in each evaluation. Every secret shopper needs to possess an eye for detail, which means you will notice even the smallest of points that others may overlook. Because your evaluation will be in written form, you must also have the ability to write clearly and effectively.

Mystery shopping is one of the best and most effective ways for companies to learn what works and what does not. If you have ever walked into a store and noticed a comment box, then you have already experienced a company who values opinions and is looking for ways to improve the overall experience of their customers. A secret shopper is the live version of a comment box and, in exchange for financial compensation, will produce a well-written evaluation that can be used to improve every aspect of a business. Although they work in secret, there really is no mystery as to why every industry values the work of a secret shopper and the valuable information that only they can provide.

Wichita salons say mystery shopper making owners, customers uncomfortable

Wichita police say they are working to identify the man in order to speak with him and determine if he's doing anything illegal. Wichita police say they are working to identify the man in order to spe...

Published:  Fri, 15 Feb 2019 18:05:00 GMT



Secret Shopper: Sounds cool until it's a scam

It really does sound like a too-good-to-be-true opportunity, however, such a job does exist and is sanctioned by the Mystery Shopping Providers Association (MSPA). But, as we all know, for every good ...

Published:  Thu, 14 Feb 2019 23:38:00 GMT



The Song Remains the Same: Mystery Shop Finds Brands Still Struggling with Consistent Recruiting Efforts

Batchelor joined a slate of franchise development experts on stage at this year's Franchise Leadership & Development Conference (FLDC) to unveil the findings from the 2018 Mystery Shopping Survey. Thi...

Published:  Sat, 02 Feb 2019 07:04:00 GMT



Mystery Shopper: Watford

This week, the mystery shopper visits Watford. The shopper is enquiring on behalf of her mother, aged 69. The mother owns a three-bed house in Watford with no mortgage. The mother wants to generate ab...

Published:  Wed, 13 Feb 2019 02:23:00 GMT



The Mystery Of That Taylor Swift Face Recognition Kiosk Has Been Solved

"While being filmed in public places such as shopping malls, transportation centres and convenience stores can be disconcerting," the post reads, "these actions are done to aid public safety." When Sa...

Published:  Fri, 15 Feb 2019 21:00:00 GMT



Mystery Buyer Snags Miami's Most Expensive Home Ever For $50 Million

The CEO of hedge fund Citadel is in the midst of an unprecedented real estate shopping spree, including a $280 million ... Who do you think is the mystery buyer Although I write about the surreal, I ...

Published:  Thu, 07 Feb 2019 16:08:00 GMT



The Sixth Street, Barataria mystery

It is very difficult," he said. Last year, after learning that police had found 129 bones and a skull on a parcel of land at Allamby Street, Ste Madeleine, not far from C-3 Shopping Mall, Mohanlal and ...

Published:  Tue, 12 Feb 2019 18:09:00 GMT



Who is the mystery violinist playing for rent money at Houston-area grocery stores

He's not a masked superhero, yet the legend of the grocery store violinist grows in Houston. A musician has been seen in at least three shopping centers over the last month, serenading passersby with ...

Published:  Mon, 04 Feb 2019 08:40:00 GMT



Kirkcaldy shopping centre snapped up by mystery bidder for £310,000

The Postings Shopping Centre in Kirkcaldy has been snapped up at auction for £310,000. A telephone bidder purchased the struggling town centre mall when it was auctioned by Allsop at The Berkeley Hote...

Published:  Tue, 05 Feb 2019 04:54:00 GMT



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