March 23, 2018

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Common Website Mistakes

Designing A Website That Is Appealing To Customers

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Common Website Mistakes

Websites can be a valuable tool in attracting new customers, as well as retaining existing clientele.

Currently, there are the 15.03 billion pages available on the World Wide Web. Programs such as Google Analytics allow individual website owners to track how many people have viewed their pages, clicked on links or responded in some way to what was posted there.

But while websites can be an awesome marketing tool, they also can be damaging to a business if they are not properly designed.

Let’s discuss some of the most common mistakes found on websites, and how to avoid making them on your own website.

Confusing navigation is one of the most common mistakes found on websites today. The average website visitor spends only four seconds viewing a website in an attempt to find the information they need. If they are not easily able to locate vital information – such as what product or service is being sold and how to contact the business to place an order – they are likely to leave the website and take their business elsewhere. In order to keep it simple, include no more than nine navigation options from your main page of the website, and label them with names that are clear and concise, such as “About Us” and “About Our Company”.

Overuse of banners and graphics also is a huge mistake many website designers make. If the banner at the top or sides of any of your pages is over four inches wide, then it is too large and should be reduced. While it may seem visually appealing to make banners and graphics as large as possible, the only thing the website designer is accomplishing with such large banners and graphics is to take away valuable space that could be used in other ways.

Providing too much information – or not enough information – also is a big no-no when creating a website. If visitors are bogged down with thousands of words on a page, with little or no organization of the topics included, they are likely to immediately leave your site and go elsewhere for their needs. People are busy. They do not have time to search through vast amounts of text to find the information they are seeking. Keep it concise and simple in order to keep their attention.

On the flip side, not providing enough information about your product or service can also be detrimental to landing new clients. One of the biggest mistakes most websites make is either not providing information about how to contact them, or making it so hard to find, that visitors give up looking for it and go elsewhere. Be sure to include this information on not only your main landing page for the website, but on every additional page as well.

While this may sound a bit strange, making the website too much about yourself can also be a huge turn-off for visitors. Yes, you need to explain the product or service you are offering. Yes, including your qualifications is a great idea, because it lends to your credibility. But designing every page as a shrine to your awesomeness is one of the quickest ways to turn off potential clients. In addition to offering information about your business and yourself, you may wish to include a blog or newsletter that will provide your clients with valuable information on topics relating to your business. So if, for example, you run a company which sells clothing, you could include a blog which talks about current fashion trends, how to shop on a budget and other clothing-related issues. This will keep visitors returning to your website, even if they are not currently in need of your products or services.

Alphabet's Outline lets you build your own VPN

Algo VPN lets you build your own IPSec VPN server with just a few command ... If you're not doing anything illegal and you just want to access blocked website, you can make some concessions. And there's one thing for sure, Outline is much better ...

Published:  Thu, 22 Mar 2018 10:06:30 GMT

Leading Internet Marketing Company, fishbat, Shares Why It's Necessary to Build a Social Media Presence for Your Business

To compete successfully in today's high-stakes world of online marketing, a social media presence is essential, and here's why: Social media posts direct traffic to your website. Consistently publishing content on one or more social media platforms is a ...

Published:  Fri, 23 Mar 2018 03:17:00 GMT

Old ice cream stand site used to build pot-growing structures

PEABODY - Neighbors and passersby may have noticed two storage containers sitting, conspicuously, outside the former Chandler's Ice Cream stand on Route 114 in recent days. Inside the containers, a locally-based company is building a structure that ...

Published:  Wed, 21 Mar 2018 17:57:00 GMT

7 Simple Ways to Build Your Community on Telegram

Build your own tools on Telegram's API ... Posing a question or running a small contest draws followers to your site. Giveaways are one idea; incentivizing social sharing is another. Possible strategies here might involve a "like to win" contest ...

Published:  Thu, 22 Mar 2018 09:41:00 GMT

Trinity-Spadina residents brace for more condos at former site of massive slaughterhouse

The site has southward views of Fort York ... "The reality is our city is a growing city, people want and need to live here. We need to build a city to build a sustainable city and that means building homes and residences as well as places to work ...

Published:  Fri, 23 Mar 2018 02:45:00 GMT

Why Your Website May Be at Risk for a Hack Attack

You worked hard to capture that lead, it's valuable to you. Why not protect it at all costs This Site Is Clean Day and night, you labored to build your firm and you're proud of the reputation it carries. It's trusted and reliable and THAT makes you ...

Published:  Wed, 21 Mar 2018 10:16:00 GMT

Plans unveiled for permanent memorial at site of deadly Oso slide

But after months of work and feedback from families, there are now plans to build a permanent memorial at the site, county leaders said. Preliminary drawings unveiled Thursday show what the permanent memorial could look like. The hope is to break ground on ...

Published:  Thu, 22 Mar 2018 16:58:00 GMT

New Look and Builder for Highland Park Townhouses

It would be our preference to build out the entire thirty-two units with the same ... The townhomes are proposed for a 2.19 acre site on the east side of Holden Street south of Bennett Village Terrace and across from Elim's parking lot and chapel.

Published:  Wed, 21 Mar 2018 21:00:00 GMT

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